Job Description: E-commerce Manager
Location: On-Site DTLA
Job Type: Full-Time
Position Overview:
As our growing small business expands, we seek a skilled E-commerce Manager to bring our messaging to life. This role requires a deep understanding of Shopify, graphic design, and consumer habits. Our ideal candidate will have a keen eye for detail, strong organizational skills, and a passion for design, denim, and digital storytelling.
Key Responsibilities
- E-Commerce Strategy & Execution
- Lead day-to-day management of the e-commerce site (Shopify Plus), including merchandising, homepage updates, content scheduling, and weekly product launches.
- Develop and implement strategies to grow online revenue, improve site performance, and reduce cart abandonment.
- Conversion Rate Optimization (CRO)
- Use tools like Google Analytics, Hotjar, and A/B testing platforms to identify friction points and optimize the user experience.
- Implement and analyze A/B tests to improve key KPIs (conversion rate, average order value, bounce rate, etc.).
- Product Merchandising & Launches
- Oversee site merchandising strategy with an eye on seasonal trends, performance data, and storytelling.
- Coordinate cross-functional teams to ensure timely and accurate product launches.
- Platform Management
- Own all things Shopify-including apps, plugins, product uploads, page creation, tagging, and inventory visibility.
- Work with developers/designers on front-end site updates, ensuring mobile-first, UX-optimized design.
- Analytics & Reporting
- Monitor and report on e-commerce KPIs, channel performance, and customer behavior.
- Provide weekly/monthly reporting with insights and recommendations.
- Collaborative Initiatives
- Partner with the creative team on digital campaigns, landing pages, and promotions.
- Work with our social team to see if any graphic design imagery is needed for our story platforms.
- Collaborate with our design team on weekly launch strategy.
- Graphic Design
- Create unique web and mobile banners correlating to campaign drops, product releases, and seasonal sales.
- Design corresponding media for social media stories, email imagery, and ad objectives.
Qualifications:
- 3-5 years of experience in e-commerce management, ideally with a DTC fashion or lifestyle brand.
- Deep knowledge of Shopify (Plus), Klaviyo, Google Analytics
- Strong skills in Photoshop, Illustrator, motion graphics, or other video editing platforms.
- Data-driven mindset with the ability to turn insights into actionable strategies.
- Attention to detail and a strong sense of aesthetics that aligns with our brand.
- Excellent organizational and project management skills.
- Comfortable in a fast-paced, startup environment with a hands-on approach.
- Passion for fashion, style, and the DTC space is a major plus.