Client Overview: Our client is a leading online luxury home goods gift box company dedicated to curating and offering the finest selection of high-quality products.
This role is onsite in Brooklyn, NY 5 days a week.
Role Overview: Our client is looking for a detail-oriented and imaginative E-commerce and Digital Content Coordinator to support their growing team. In this role, you'll take ownership of the entire digital content lifecycle-from concept through execution. Responsibilities include writing compelling copy, creating and scheduling visual assets, and implementing strategic updates across Shopify, email campaigns, SMS marketing, and social media channels.
E-commerce and Digital Content Coordinator Responsibilities:
- Upload and maintain products, SKUs, pricing, and curated collections within Shopify
- Refresh homepage visuals and promotional messaging on a regular basis
- Reorder collections to ensure out-of-stock items are deprioritized and bestsellers or seasonal items are highlighted
- Keep product listings accurate, current, and well-organized
- Maintain a well-sorted photo library and identify items that require new photography for upcoming shoots
- Adjust image sizes or make light edits to visuals as needed for online use or marketing campaigns
- Develop and deploy two weekly email and SMS campaigns using Klaviyo
- Plan, design, and schedule Instagram content (including posts and stories) using Later
- Create engaging copy and visuals for homepage banners, collection pages, and promotional messaging
- Generate 1-2 themed gift guides and publish 2-3 blog or journal entries per month
- Build and manage a weekly content calendar aligned with product drops and marketing initiatives
- Ensure consistent and aligned messaging across all digital platforms including email, social media, and website
- Monitor content performance and adjust strategy to maximize reach and engagement
E-commerce and Digital Content Coordinator Qualifications:
- Proven experience in e-commerce, especially with Shopify
- Skilled in Klaviyo, Later, Canva, and Photoshop
- Excellent writing and content development skills
- Organized and proactive, with the ability to own projects from concept to execution
- Strong attention to detail and a good sense for luxury/lifestyle branding
- Basic image editing or resizing ability for digital content