POSITION STATEMENT We are seeking a dynamic District Manager to lead the sales and development of the Banfi Vintners portfolio of products within a designated district. This is a fantastic opportunity for a proactive professional who is eager to drive growth and establish strong relationships in the wine industry.
ESSENTIAL DUTIES AND RESPONSIBILITIES - Manage distributors to meet goals for shipments, depletions, and distribution.
- Ensure execution and compliance across all channels of trade.
- Maintain optimal inventory levels to achieve annual program goals.
- Oversee Distributor Accounts Receivable in alignment with Banfi Corporation Policies.
- Recap distributor and sales channel depletions while adhering to company policies.
- Keep Pricing Documents up to date internally and at distributors according to Banfi's Pricing Strategy.
- Design effective Distributor Incentive Programs to reach monthly targets while maintaining budgetary responsibilities.
- Facilitate successful new product launches according to distributor requirements and marketing execution standards.
- Participate actively in the annual business planning process for your market.
- Develop and implement branding strategies for the geographic area, ensuring direct responsibility for distributor performance.
- Assess distributor performance regularly.
- Guide wholesalers in adopting and implementing brand strategies through the Banfi Sales Process.
- Ensure that distributors manage Banfi's National brand strategies effectively.
- Engage with retail and on-premise accounts independently or collaboratively with distributor sales forces.
- Possess comprehensive knowledge of wine products and the competitive landscape.
- Build cross-departmental relationships to support Banfi's branding efforts.
- Maintain professionalism and represent supplier brands with integrity.
- Uphold fiduciary responsibility in financial matters including budgets and promotional expenses.
- Drive sales, develop new accounts, and maintain established relationships, completing all sales orders at corporate headquarters.
- Conduct engaging wine tastings and dinners.
- Train staff at on-premise and off-premise accounts on Banfi's wine products.
- Be prepared to work evenings and weekends as necessary to meet goals.
- Order and manage Banfi Point of Sale materials for distributors.
- Set display goals and track activity, reporting evaluations to management.
- Establish shelf and cold box standards, ensuring execution with distributors.
- Coordinate in-store tastings with distributors.
Job execution will break into the following components: - 60% fieldwork (independently or with reps)
- 20% interaction with wholesalers
- 20% administrative tasks and follow-up
QUALIFICATIONS To excel in this role, candidates must possess the following:
- A four-year college degree or equivalent experience.
- Strong written and oral communication skills.
- Proficiency in Microsoft Office and general PC use.
- Ability to interpret financial and statistical data accurately.
PHYSICAL DEMANDS The role requires regular use of hands and vision for computer tasks, general mobility, and the ability to lift and/or move up to 50 pounds, equivalent to a case of wine. It involves occasional standing, sitting, kneeling, and sensory tasks related to tasting and smelling wine products.
ADDITIONAL REQUIREMENTS - Valid driver's license and ability to travel overnight as needed.
- Ability to conduct training sessions for wholesalers and retailers.
- Strong time management skills.
- No DWI offenses or illegal drug use history.
- Must use a clean, presentable vehicle for business with a company auto allowance provided.
- Compliance with federal, state, and local regulations governing the alcoholic beverage industry, maintaining the highest ethical standards.