Housed in a landmarked Beaux-Arts era flatiron building, San Francisco Proper adds unexpected luxury and exuberance to the heart of Mid-Market, just minutes from Union Square, SoMa, Hayes Valley and the Central Market-Civic Center. The hotel features 131 captivating rooms and suites designed by Kelly Wearstler, as well as two distinct settings for all-day dining, chef-driven fare and signature cocktails by BV Hospitality. Before you go, head to the roof to experience one of the area's only rooftop lounges, with indoor-outdoor dining and majestic, sweeping views of the city.
Job Overview
As the Director of Sales and Marketing, you will hold a pivotal role in devising and implementing sales strategies aimed at driving revenue, boosting brand recognition and ensuring an outstanding guest experience.
Responsibilities:
Sales Strategy Development
- Formulate and execute effective sales strategies to meet revenue targets and optimize profitability
- Identify and capitalize on new business opportunities while fostering robust relationships with corporate clients, travel agencies, event planners, and other key stakeholders
Team Leadership
- Lead and manage a high-performing sales team, establishing clear goals, offering guidance, and motivating team members to achieve exceptional results
- Foster a positive work environment that encourages professional growth and development within the team
Revenue Management
- Work closely with the Revenue Management team to analyze market trends, competitor activities and pricing strategies
- Utilize data-driven insights to optimize room rates, revenue streams and occupancy levels effectively
Public Relations
- Cultivate and maintain strong relationships with local media, influencers and industry professionals
- Act as the hotel's spokesperson, ensuring positive media coverage through strategic media events, press releases, and public relations initiatives
Partnerships & Collaborations
- Identify and nurture partnerships with luxury brands, local businesses, and organizations to curate unique guest experiences and enhance brand visibility
- Negotiate and manage contracts and agreements to establish mutually beneficial partnerships
Budgeting & Reporting
- Develop and oversee the sales and marketing budget, ensuring efficient allocation of resources
- Monitor and analyze key performance metrics, preparing regular reports to track progress and identify areas for improvement
Guest Experience
- Collaborate closely with Guest Services and Operations teams to deliver a seamless guest experience aligned with the hotel's luxury standards
- Continuously seek opportunities to enhance guest satisfaction and loyalty through personalized services and tailored experiences
Requirements:
Education & Experience
- Bachelor's degree in Business, Marketing, Hospitality, or related field.
- Minimum of 9 years of experience in sales and marketing within the luxury hospitality industry, with a proven track record of achieving sales targets and driving revenue growth.
- Prior experience in a leadership or managerial role is essential
Industry Knowledge
- Deep understanding of the luxury lifestyle hotel market, including trends and customer preferences
- Familiarity with revenue management principles and digital marketing strategies, along with knowledge of local market dynamics and competition
Strategic Thinker
- Ability to develop and execute comprehensive sales and marketing strategies, supported by strong analytical and problem-solving skills
- Results-oriented mindset with a focus on driving revenue and achieving business objectives
Leadership & Communication
- Proven leadership abilities, with experience in managing and motivating a diverse team
- Excellent communication and interpersonal skills, essential for building relationships with clients, partners and team members. Strong negotiation and presentation skills are also crucial
Brand Ambassador
- Passionate about luxury hospitality and dedicated to upholding the hotel's brand image and reputation
- Ability to embody the hotel's values and deliver an exceptional guest experience consistently
Adaptability & Resilience
- Thrives in a fast-paced, dynamic environment, capable of navigating and prioritizing multiple projects and deadlines
- Resilient in the face of challenges, with the ability to adapt strategies quickly as needed
Company Overview
Proper Hospitality is a diverse team of passionate individuals who share a common love for hotels and the art of hospitality. Our philosophy is simple: there is a right way to do things, and anything less just isn't proper. We are seeking the best of the best-both within and outside the industry-to join us in building a new kind of lifestyle hospitality company, inspired by a centuries-old tradition. Our work is challenging and fast-paced, but above all, it is rewarding.
To achieve our vision-to inspire and transport people-we seek like-minded candidates who embody our ethos, The Pillars of Proper:
- Care Proper: We are natural and gracious hosts to all.
- Achieve Proper: We are committed to excellence.
- Imagine Proper: We are resourceful.
- Present Proper: We have an appreciation for style and culture.
Proper Hospitality is an equal-opportunity employer. We provide employment opportunities to all individuals regardless of race, color, religion, sex, national origin, age, disability, gender identity or expression, genetics, or any other federally or state-protected category.
We also consider qualified applicants with criminal histories in accordance with local Fair Chance Hiring Ordinances.