Director Of Marketing

Franklin, Tennessee

GenZJobs
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Who We Are:At ShopFix Academy, we're on a mission to transform independent auto repair shops across North America. Through coaching, training, and business systems, we empower shop owners to scale their businesses and reclaim their lives. Our team is passionate, entrepreneurial, and committed to making a difference. Now, we're looking for a marketing leader who shares that same fire.The Role:We are seeking a dynamic Director of Marketing to own our marketing strategy and execution. This person will lead all aspects of our brand presence, demand generation, content creation, digital marketing, and events. You'll play a pivotal role in driving leads, growing our community, and scaling our impact across the industry.Roles & Duties:Build and execute a full-funnel marketing strategy focused on lead generation and brand growthLead and grow a high-performing team across content, paid media, email, social, and eventsOversee marketing automation, CRM, and analytics tools (eg, SalesForce, Google Analytics, Infusionsoft Keep, Etc )Collaborate with sales and product teams to ensure alignment on goals and messagingOwn campaign performance metrics: CPL, ROI, conversion rates, and moreManage marketing budget, agency relationships, and external vendorsElevate ShopFix Academy's brand and thought leadership in the automotive repair coaching space>Still Interested? Here's What We're Looking For:7+ years of experience in B2B marketing (coaching, SaaS, consulting, or education preferred)Proven track record in building scalable marketing strategies and teamsHands-on experience with digital advertising, content strategy, and marketing automationCreative thinker with data-driven decision-making skillsComfortable working in a fast-paced, entrepreneurial environmentPassion for small business empowerment and mission-driven growthMust be a team player. Works well with others. Plays well with others. Silliness may sporadically occur.Must be a people person and enjoy building relationships. This is a family-like environment. But save the drama for your mama. Ain't nobody got time for that.Coachable- listens to and implements advice. We're in the business of making people better. That includes our employees.Ability to go with the flow as things change fast and often. Just stay cool.Someone with a "go getter" attitude that allows actions to speak louder than words.>Benefits (the good stuff.):Competitive base salary + performance-based bonusFree access to all ShopFix coaching programs and eventsA purpose-driven culture that celebrates innovation and impactOpportunities for growth and advancement - we love seeing our team members succeed.Health, dental, and vision insurance401(k) with company matchChristmas club program with company matchCompany-paid life insurance and long-term disabilityShort-term disabilityCritical illness and accident coverageEmployee Assistance ProgramPaid time offPaid holidays>$100,000 - $150,000 a yearShop Fix Academy is proud to be an Equal Opportunity Employer and welcome everyone to apply. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, gender identity, sexual orientation, national origin, or protected veteran status and will not be discriminated against on the basis of disability.

Date Posted: 30 May 2025
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