Digital Marketing Specialist

Cincinnati, Ohio

Sleep Management Institute
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Overview

We're looking for a creative and results-driven Digital Marketer to join our team. The ideal candidate will have a strong understanding of digital marketing strategies and tools, with a focus on driving online engagement and conversions. This role requires a blend of analytical skills and creative thinking to develop effective marketing campaigns that resonate with our target audience.


Responsibilities

  • Develop, implement, and manage digital marketing campaigns across various channels including SEO, social media, email, and display advertising.
  • Optimize website content for search engines to improve organic search rankings and drive traffic.
  • Utilize analytics tools to monitor performance metrics, analyze data, and generate reports to inform marketing strategies.
  • Create engaging content for social media platforms that aligns with brand messaging and engages the audience.
  • Collaborate with graphic designers to produce visually appealing marketing materials using Adobe software.
  • Conduct conversion optimization tests to enhance user experience and increase lead generation.
  • Stay updated on industry trends and emerging technologies to ensure the company remains competitive in the digital landscape.
  • Clearly understand and implement digital marketing which fit client needs.

Join us in shaping our digital presence and driving impactful marketing initiatives that contribute to our growth.



Qualifications

  • Bachelor's degree or equivalent
  • Fluency in Microsoft Office suite (Outlook, Excel, Word, PowerPoint, etc.)
  • Experience with SEO and SEM Strong written, verbal and collaboration skills
Date Posted: 11 May 2025
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