Digital Marketing Coordinator

Washington, Washington DC

LORE Group
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Riggs Washington DC sits on the iconic downtown corner of Penn Quarter's 9th and F Street in a historic building once home to Riggs National Bank. Each of the Hotel's 181 guest rooms offers a playful nod to the building's legacy. Riggs is home to the all-occasion European brasserie-inspired restaurant Café Riggs, as well as Silver Lyan - a subterranean bar from the internationally acclaimed Ryan Chetiyawardana, also known as Mr Lyan.

Responsibilities

• Develop marketing strategies for the company in line with our company objectives and mission.

• Coordinate marketing campaigns with sales activities.

• Creation and publication of all marketing materials in line with marketing plans.

• Plan, design and implement promotional campaigns.

• Develop and conduct persuasive verbal sales presentations to prospective clients.

• Gather, organize and distribute both written and verbal information regarding the specific requirements of client events to the appropriate departments and individual clients in a prompt, accurate, profitable, pleasant, and professional manner.

Marketing Campaigns and Collaboration
  • Support the execution of marketing campaigns, including email marketing, paid social media ads, and promotions.
  • Collaborate with the Director of Sales and Marketing to ensure campaigns align with revenue and occupancy goals.
  • Coordinate with PR agencies, vendors, and third-party partners as needed.
Email Marketing
  • Manage email campaigns, including list building, email design, and performance tracking.
Website Management
  • Assist in managing website content, ensuring accuracy and optimizing for SEO.
Analytics and Reporting
  • Track and analyze social media performance metrics to measure engagement, reach, and campaign effectiveness.
  • Prepare monthly performance reports and provide insights to optimize future campaigns.
Education and Experience
  • Bachelor's Degree in Business, Marketing, Graphic Design, or related field.
  • 2-4 years of experience in marketing, preferably in hospitality or lifestyle brands.
Skills
  • Advanced Proficiency in Microsoft Office and Adobe Illustrator, InDesign, and Photoshop with a creative eye and exceptional attention to detail.
  • Functional working knowledge of computer programs related to graphic design and web page development.
  • Ability to problem-solve and be flexible within a fast-paced, dynamic, operational environment.
  • Demonstrated experience with project management and the ability to manage multiple projects simultaneously.
Personal Attributes
  • Passion for hospitality, storytelling, and luxury lifestyle branding.
  • Highly organized with strong project management skills.
  • Collaborative team player who thrives in a fast-paced environment.
  • Adaptable and open to learning new tools and trends in digital marketing.
Hourly Wage: $25- $28

Benefits

At Riggs Washington DC we are committed to giving our employees the skills and support required to deliver extraordinary experiences, and most importantly, to grow in their careers. On top of this we also like to offer our teams a wide range of benefits including:
  • Medical, Dental & Vision Insurance (for full-time employees)
  • 6 complimentary nights a year at any Lore Group hotel
  • Lore Group Employee & Immediate Family Rates
  • Lore Group Friend and Family Rates
  • 50% Employee discount and 25% Friends and Family discount at over 800 partner hotels via Lore Discovery
  • 50% discount in Lore Group restaurants and bars
  • 10 Days Vacation - Plus every year an extra day
  • Company Paid Life Insurance 1.5X annual salary
  • Employee Assistance Program
  • Referral Incentive
  • 401K with 5% Match
  • Training and Development Programs
  • Additional perks via United Healthcare
  • Complimentary Employee Meals
  • Employee Recognition programs

Equal Employment Opportunity

Lore Group does not discriminate against employees or applicants for employment based upon race, color, religion, sex, national origin, age, disability, personal appearance, sexual orientation, gender identity or expression, marital status, family responsibilities, genetic information, matriculation, or political affiliation. We will make any reasonable effort to ensure that all applicants and employees receive equal opportunity in personnel matters, including recruiting, selection, training, placement, promotion, wages and benefits, transfers, terminations, and working conditions.

Location: Washington, DC
Date Posted: 02 May 2025
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