HomeServe USA, a Brookfield Infrastructure Group portfolio company is a Great Place to Work, and while we're biased, we're not just saying that. We're proud to have been certified as a Great Place to Work the last five years. What does HomeServe do and what makes it so great? Well, we're glad you asked.
We put people at the heart of everything we do. That's priority number one for all of us. For the nearly 5 million customers we serve, that means being there when they have an emergency home repair need, such as getting their a/c working, clearing their clogged pipes, or fixing broken electrical systems. With over 1,300 municipal and utility partners, that means providing their customers with access to affordable home repair plans, making it easier, faster and less expensive to have their home repair needs met. And for the more than 1,500 people working alongside us, it means fostering a rewarding, inclusive and challenging career experience that we think is second to none. At HomeServe, everyone is welcome. We know that having diverse teams has a positive impact on our work and ultimately helps us better serve our customers.
No matter your role at HomeServe, you're part of a growing team that's working to make home repairs and improvements easy.
Position Overview: The Digital Marketing Coordinator, Optimization is responsible for assisting in the development and execution of digital conversion optimization campaigns and collecting insights about web customers' behavior. You will work closely with the digital marketing and analytics teams to identify opportunities for improvement, implement strategies, and measure the effectiveness of your initiatives. The ideal candidate should be a detail-oriented, creative, and analytically minded individual with strong communication and interpersonal skills.
Responsibilities: - Assist in the execution of A/B testing and Split URL testing campaigns to improve user experience and increase conversion rates.
- Analyze website and campaign performance data to identify trends, insights, and areas for improvement.
- Maintain detailed documentation of historical test results, including hypotheses, outcomes, and insights.
- Assist in providing status updates and reports to the digital team, summarizing test progress, results, and recommendations.
- Collaborate with the design and development teams to implement changes and enhancements.
- Monitor and report on key performance indicators (KPIs) related to conversion rates and user behavior.
- Stay up-to-date with industry trends and best practices in digital marketing and conversion optimization.
- Participate in internal meetings, cross-functional projects, and contribute insights for broader marketing initiatives.
Essential Functions:Essential Job Function% of Time on Function Conversion Optimization Support
40%
Data Analysis & Reporting
35%
Cross-Functional Collaboration
25%
Total 100%Job Requirements - 1+ year of digital marketing experience
- BS/BA in a related subject
- Basic understanding of digital marketing principles and conversion optimization techniques.
- Willingness and ability to learn new technologies quickly
- Comfortable presenting ideas in-person and through conference calls
- Ability to manage multiple tasks and prioritize effectively.'
- Preferred experience using web analytics tools (Google Analytics) and/or A/B testing platforms.
- Excellent communication and collaboration skills.
- Detail-oriented with a strong focus on accuracy and quality.
- Strong analytical skills with the ability to interpret data and make data-driven decisions.
Minimum Physical Requirements: The physical demands described represent those that must be met by an employee to successfully perform the essential functions of this position. Reasonable accommodations may be made to enable individuals with disabilities to perform the functions of the position for which they work. While performing the duties of this position, the employee is regularly required to listen, talk and hear. The employee frequently is required to use hands or fingers, handle or feel objects, tools, or controls while executing tasks like working on a computer or talking on the telephone. The employee is occasionally required to stand; walk; sit; and reach with hands and arms. The employee must occasionally lift and/or move up to 15 pounds. Specific vision abilities required by this position include close vision, distance vision, and the ability to adjust focus. The noise level in the work environment is usually moderate to low.
This job description is intended to provide guidelines for job expectations and the employee's ability to perform the position described. It is not intended to be construed as an exhaustive list of all functions, responsibilities, skills, and abilities. Additional functions and requirements may be assigned by supervisors as deemed appropriate.
In Return, We Offer: - Competitive compensation
- Career development and advancement opportunities
- Friendly, open and team oriented work atmosphere
- Excellent benefits including generous medical, vision, dental and life & disability insurance
- 401(k) plan with a company match
- Eligibility to enroll in up to two HomeServe coverage plans paid for by the company
Salary Range: $57,864.47 to $77,152.63
Annual Bonus Potential: 5%
The wage range for this role takes into account the wide range of factors that are considered in making compensation decisions including but not limited to seniority, merit, geographic location where the work is performed, education, experience, travel requirements for the job, and/or other business and organizational needs.
HomeServe USA is an equal opportunity employer.
Equal Opportunity Employer
This employer is required to notify all applicants of their rights pursuant to federal employment laws. For further information, please review the Know Your Rights notice from the Department of Labor.