Digital Marketing Coordinator

New York, New York

Encore Solutions Inc
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We're seeking a talented and detail-oriented Digital Marketing Coordinator to join our team and help drive our digital marketing efforts to the next level.

Role Overview:
As a Digital Marketing Coordinator, you will be responsible for supporting and executing digital marketing campaigns across multiple channels. From social media and email marketing to SEO, SEM, and paid media, you'll assist in creating, managing, and optimizing digital campaigns to increase brand visibility, engagement, and conversions.

Key Responsibilities:
  • Assist in the development and execution of digital marketing strategies across platforms including social media, email, PPC, SEO, and website content.
  • Manage day-to-day operations of digital marketing campaigns, ensuring timely execution and adherence to budgets.
  • Create and schedule social media posts, monitor engagement, and optimize strategies to drive growth.
  • Support email marketing campaigns, including segmentation, content creation, and performance analysis.
  • Analyze data from campaigns using tools like Google Analytics, social media insights, and other tracking software to report on performance and provide recommendations for improvement.
  • Assist with SEO and content optimization to improve organic search rankings and visibility.
  • Collaborate with creative teams to produce engaging visuals and assets for campaigns.
  • Stay up to date with digital marketing trends, tools, and best practices.
Qualifications:
  • Bachelor's degree in Marketing, Communications, Business, or related field.
  • 2+ years of experience in digital marketing or a similar role.
  • Strong knowledge of social media platforms and best practices.
  • Basic understanding of SEO, SEM, email marketing, and paid advertising strategies.
  • Excellent written and verbal communication skills.
  • Strong attention to detail, organization, and ability to multitask in a fast-paced environment.
  • Creative and analytical mindset with a willingness to learn and grow in the digital marketing space.
Benefits:
  • Competitive salary with performance-based bonuses.
  • Comprehensive health, dental, and vision insurance.
  • Paid time off (PTO) and paid holidays.
  • Opportunities for career growth and professional development.
  • Collaborative and dynamic team environment.
Date Posted: 12 March 2025
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