Job DescriptionAbout The Role The incumbent is responsible for the design and development of traditional and interactive multimedia content for presentations, websites, e-newsletters, video, and other electronic media, as well as social media. This position works closely with the marketing communications team to create compelling graphic designs and typography for a broad variety of marketing collateral (print and electronic) in support of company sales, marketing, and professional training objectives.
Responsibilities - Assist with website administrative tools and content management systems to provide support for corporate website.
- Leads social media efforts with innovative video and design ideas
- Support tradeshows and events with creative assets in both traditional and electronic formats, including large format; manage on-time production of high-quality deliverables.
- Employ marketing analytics techniques to gather important data (social media, web analytics, rankings etc.)
- Assist in writing marketing literature (brochures, press releases, etc.) to augment the company's presence in the market.
- Edit and proofread copy, ensuring accuracy of final product.
- Assist in developing multimedia presentations and materials utilizing video, PowerPoint, Flash, animated gifs, and other interactive technologies.
- Execute video shoots, edit raw footage including audio tracks, and create professional HD video presentations with special effects as needed in Adobe Premier Pro or similar software.
- Other duties as assigned.
Candidate Requirements 2-year degree in Computer Graphic Design, Marketing, Business, Advertising, or related field preferred and 1-3 years related experience. Working knowledge of Adobe Creative Suite and familiarity with the capabilities of JavaScript, PHP, and other commonly used digital tools, website development, management, and SEO management. Familiarity with multimedia and cross-media file formats and publication techniques and exceptional visual communications skills, including a proven ability to use video, audio and other multimedia elements that attract attention and improve message effectiveness.
Personal Trait Profile - Self-starter, able to work independently with minimum supervision.
- Demonstrable ability to multi-task and adhere to deadlines.
- Good knowledge of market research techniques and databases.
- Attention to detail with strong design & video capabilities.
Physical Demands & Work Environment The physical demands and work environment characteristics described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
Physical demands: While performing duties of job, employee is required to stand; walk; sit; climb; use hands to finger, handle, or feel objects, tools, or controls; reach with hands and arms; talk and hear. Employee must occasionally lift and/or move up to 20 pounds. Specific vision abilities required by the job include close vision, distance vision, color vision, peripheral vision, depth perception, and the ability to adjust focus.
Work Environment: While performing the duties of this job in the factory areas, the employee is exposed to changes in temperature and humidity, exposure to dust, fumes and is near moving machinery.