Join the growing marketing team at Media Source, Inc., home to Junior Library Guild, Library Journal, School Library Journal, The Horn Book, and AKJ Education. We're seeking a driven and data-savvy Digital Marketing Coordinator to optimize inbound marketing and advertising campaigns across all MSI brands. This is a hybrid position, up to 2 days in our Dublin, OH office.
In this role, you will drive the success of our digital campaigns, working across platforms to deliver targeted messaging that resonates with our diverse audiences, from librarians to educators and parents. You will use data and insights to continuously improve performance, ensuring that each brand's digital presence is impactful and engaging.
If you're passionate about SEO, SEM, and creating experiences that connect with audiences, this role is for you.
Who You Are: You're passionate about SEO, SEM, and user-centered digital experiences. You love digging into metrics, A/B testing, and using insights to drive decision-making. You're collaborative, curious, and action-oriented.
What You'll Do: - Execute SEO and SEM strategies.
- Manage paid search and paid social campaigns.
- Monitor and report on campaign performance using Google Analytics.
- Test and improve website user experiences.
- Collaborate with marketing, content, and design teams.
What You Bring: - 2+ years of digital marketing experience.
- SEO/SEM expertise.
- Experience with Google Ads, Microsoft Ads, and Google Analytics.
- HubSpot experience is a plus.
- Excellent analytical skills and a proactive attitude.
Our Benefits At Media Source, Inc., we believe in taking care of our team. Our comprehensive benefits include:
- Medical, Dental, and Vision Insurance
- Life and Disability Coverage
- 401(k) Plan with a Generous Company Match
- Generous Paid Time Off (PTO) and Holidays
- Employee Book Purchase Program
- Flexible, Hybrid Work Environment (2 days in office, 3 days remote)
About Media Source, Inc. Media Source, Inc. is a group of brands dedicated to supporting librarians-and the educators they collaborate with. We provide trusted content, practical tools, and expert insights that help libraries thrive and readers grow.
Our brands include:
- Junior Library Guild (JLG): Supports school and public librarians build high-quality, engaging collections for children and teens by providing expertly curated, award-winning books through a unique subscription service.
- Library Journal (LJ): A trusted resource that delivers reviews, news, and expert insights to help public librarians build strong collections, manage their libraries effectively, and stay ahead of trends shaping the library world.
- School Library Journal (SLJ): A trusted platform that offers reviews, news, guidance, events, and professional development to assist school and youth librarians in selecting engaging materials and supporting literacy.
- The Horn Book: A trusted brand that offers insightful reviews, articles, and recommendations to assist librarians, educators, and all who love children's literature in discovering exceptional books for children and young adults.
- AKJ Education (AKJ): Provides high-quality, carefully selected books and educational materials to help educators build inspiring classrooms that foster a love of reading and support diverse learning needs.