Digital Marketing Coordinator

Remote Flexible = WFH Monday and Friday, In office Tuesday, Wednesday, and Thursday

About Fortidia

Fortidia is a global commerce enabler for SMBs and consumers thanks to its platform including brands providing e-commerce, fulfillment, shipping, marketing and print solutions: PrestaShop, Mail Boxes Etc. (outside the U.S. and Canada.), PostNet, PACK & SEND, World Options, AlphaGraphics, Multicopy, Print Speak, GEL Proximity and Spedingo. In 2023, the combination of its physical platform - including 3,200 Business Solutions Centers in 60 countries with 14,000 associates - with its PrestaShop e-commerce platform served 1.1 mln business customers worldwide generating €1.4 bln (US$1.5 bln) of System-wide Gross Revenue and €22 bln (US$23.8 bln) of Gross Merchandise Value.

Join Our Team.

As our organization grows, we're seeking a dynamic and motivated professional to join our team as a Digital Marketing Coordinator. This is an exciting opportunity for a collaborative and tech-savvy professional who thrives in a client-facing environment and is passionate about delivering effective localized marketing strategies.

In this role, you will work closely with AlphaGraphics marketing team members to implement digital marketing initiatives that increase brand visibility to drive growth for franchise locations around the country. Your ability to build relationships, embrace new technologies, and translate marketing data into actionable insights will be key to your success.

WHAT WE EXPECT FROM YOU:

Execute Local Marketing Plans: Implement and maintain tailored digital marketing strategies that enhance brand awareness and drive lead generation for AlphaGraphics centers.

Client Collaboration: Serve as a primary point of contact for franchise owners-facilitating strategy meetings, gathering feedback, and identifying opportunities for marketing improvement.

Content Coordination: Assist centers in the creation and distribution of content that engages local audiences and aligns with the brand's tone and goals.

Strategic Research & Planning: Conduct market and industry research to inform and enhance local strategies, keeping the team up to date with trends and emerging technologies.

Performance Reporting: Generate and analyze campaign reports to evaluate digital performance and inform strategy adjustments.

Team Support & Collaboration: Work hand-in-hand with cross-functional team members to drive collective success through shared insights and support.

WHAT YOU BRING TO THE TABLE:

Bachelor's degree in Marketing, Communications, Digital Media, or a related field.

2-4 years of experience in digital marketing, account management, or similar roles.

Demonstrated ability to meet with clients, build relationships, and discuss performance updates.

Proficiency in using digital marketing platforms and scheduling tools.

Strong written and verbal communication skills.

Interest in digital marketing & digital advertising trends and best practices.

Ability to analyze and interpret data and KPIs from multiple sources. Ability to communicate those results effectively.

Excellent organizational skills with the ability to manage multiple tasks and meet deadlines.

The drive to generate innovative ideas to help the team be more efficient.

WHAT YOU CAN EXPECT OF US:

Hard work, collaboration, humanity, fun, and laughter. We are a small, passionate, driven, and highly collaborative team that is fully invested in the success of our company, and value contributions from each team member.

A commitment to professional development and support of your individual growth

An opportunity to make a deep impact and fully contribute to the growth of our organization

Annual base salary in the $55,000 range based on experience

Team and individual performance-based bonus up to 20% of your annual salary.

Highly competitive compensation package including Medical, Dental, Vision, PTO, 401(k) Match, Life Insurance, Short-term and Long-Term Disability, Pet Insurance, and a completely free Employee Assistance Program

Flexible start times and day Fridays during the Summer and Winter months.

We are United in Purpose and believe in the Power of Perspective. We are Courageous and we are Tenacious. To foster personal and professional development, learning from each other and cross-functional collaboration, in-person engagement is paramount to drive growth. Currently, HQ employees are expected to be in the office three days a week, each week. Together, we Empower People to Power Business.

Please note that performing the job requires that People must be able to remain in a stationary position (e.g., sitting or standing) for extended periods of time, typically up to 8 hours per day. Frequently operates a computer, phone, and other office equipment, requiring dexterity of hands and fingers. Regularly communicates with colleagues and external contacts, requiring the ability to hear and speak clearly. Occasionally moves files, office supplies, and other materials, typically weighing up to 10-20 pounds. May need to traverse short and long distances within the office to attend meetings. Work is primarily performed in a temperature-controlled office environment with minimal noise levels.

Flexible work from home options available.

PostNet centers (locations) are independently owned and operated. The posted positions are offered by individual franchisees who interview, hire, manage and pay the employees hired for positions in a specific local location (center) through their specific business.