Why Work at BYU As the flagship higher education institution of The Church of Jesus Christ of Latter-day Saints, Brigham Young University (BYU) strives to be among the exceptional universities in the world. At BYU, we are devoted to our faith and to our students. We take an active role in the University's Mission: "To assist individuals in their quest for perfection and eternal life."
Our unique mission, deeply rooted in the Gospel of Jesus Christ, provides countless ways to serve and make an impact. This, along with our remarkable culture of belonging, weekly devotionals, and endless opportunities for learning and growth-all situated within a beautiful and historic campus-make it hard to imagine a more inspiring place to work.
Job Description Digital Content Manager Are you someone who finds joy in diving deep into religious scholarship and then bringing those insights to life for a wider audience? We're looking for a Digital Content Manager who not only has a sharp eye for digital strategy and storytelling, but who also genuinely values religious education and academic study. In this role, you'll work with thoughtful, faith-based content-reading long-form articles and books by scholars and transforming them into engaging, accessible pieces for social media and other digital platforms.
If you're passionate about both religion and digital media and have a firm commitment to the mission of BYU, we'd love to have you on our team.
What you'll do in this position: - Content Strategy & Planning:
- Develop and implement a comprehensive digital content strategy that aligns with overall business goals and target audience.
- Create and maintain a detailed content calendar, ensuring consistent and timely content delivery.
- Conduct thorough keyword research and competitive analysis to identify content opportunities and optimize SEO.
- Plan and execute content campaigns for product launches, promotions, and brand awareness initiatives.
- Content Creation & Management:
- Write, edit, and proofread high-quality, engaging content for various digital platforms, including website, blog, social media, email, and video.
- Manage content creation workflows, ensuring deadlines are met and content is delivered on time.
- Source and curate relevant content from internal and external sources.
- Oversee the creation of multimedia content, including images, videos, and infographics.
- Ensure that all content is on brand and follows brand voice.
- Social Media Management:
- Develop and execute social media strategies to increase engagement, followers, and brand awareness.
- Manage and maintain social media channels, including content scheduling, community management, and performance analysis.
- Monitor social media trends and adapt strategies accordingly.
- Run paid social media campaigns.
- Performance Analysis & Reporting:
- Track and analyze content performance metrics using analytics tools (e.g., Google Analytics, social media analytics).
- Generate regular reports and provide insights to optimize content strategy and improve ROI.
- Use data-driven insights to identify trends and opportunities for content improvement.
- Utilize google analytics and social media analytics platforms.
- Brand Consistency & Collaboration:
- Ensure all content aligns with brand guidelines and maintains a consistent tone and voice.
- Collaborate with cross-functional teams (e.g., marketing, sales, product) to ensure content aligns with overall business objectives.
- Stay up to date on the latest digital marketing trends and best practices.
What qualifies you for this role: - A firm commitment to the mission of BYU.
- Bachelor's degree in marketing, communications, journalism, or a related field.
- Four years of professional experience in digital content management or a related role.
What we offer in return: In addition to our competitive pay structure, this position comes with fantastic benefits, including:
- 401k. BYU automatically contributes 8% at no cost to you. Additionally, if you contribute 5%, BYU adds an additional 4% (Rehires may qualify for different retirement plans)
- Excellent work-life balance: 13 paid holidays + 22 days paid vacation + 12 sick days, accrued annually
- Employee assistance program, available to the employee and all members of their household
- Tuition benefits for employees and eligible family members
- Access to athletic facilities
- Excellent medical/dental benefits
- Short/long-term disability benefits
- Paid parental and maternity leave
- Wellness Program
- Free on-campus parking
- Free UTA passes for employees, spouses, and qualified dependents
- Discounts at the BYU Store and for many events at BYU
Pay Grade: 52
Compensation Range Actual compensation based on education and experience
$63,275.00 - $82,175.50
Required Documents: All Staff positions require a resume.
Refer to the Job Posting for any additional required documents.
Members of the Church of Jesus Christ of Latter-day Saints must hold and be worthy to hold a current temple recommend. Brigham Young University is an equal opportunity employer, including disability and protected veteran status. Brigham Young University (BYU) is widely recognized not just for its world-class education, but for its deep commitment to inspired religious values. Gathered together in a Christ-centered atmosphere, BYU employees are a vital part of a community of belonging, where we value the experiences, perspectives, and talents of each individual. If you share in our devotion to faith and to excellence, we have a place for you here at BYU.