Join Our Client's Team as a Digital Campaign Manager
Our client is on the lookout for seasoned digital Campaign Managers to spearhead the execution of innovative advertising solutions. As a pivotal member of our client's team, you will leverage your expertise in digital campaign management to plan, execute, and optimize comprehensive omnichannel ad campaigns. Your role will be instrumental in driving revenue recognition and delivery, collaborating closely with the Sales team to manage both managed service and self-service campaigns across diverse products.
Key Responsibilities
- Lead strategic planning and execution of media campaigns, providing expert guidance on campaign setup, pacing, and performance reporting.
- Serve as a subject matter expert in media planning, audience strategy, and platform activation, offering consultative insights to clients and agency partners.
- Engage in external client and agency interactions, showcasing expertise in media tactics and audience strategies.
- Demonstrate proficiency across various media types, including paid search, programmatic display, social media, and experiential in-store tactics.
- Collaborate with Sales and Account Management teams to develop strategic, data-driven media proposals that align with client objectives.
- Communicate campaign performance metrics and insights, leading discussions with internal and external stakeholders.
- Identify and pursue incremental revenue opportunities in partnership with Sales, leveraging campaign performance and seasonal programming.
- Partner with Media Insights to generate and apply campaign measurement insights.
Qualifications
- Bachelor's degree in Advertising, Journalism, Marketing, or a related field.
- Over 3 years of experience in bid management, campaign management, or digital media operations.
- Strong understanding of digital media metrics and the ability to analyze data for optimization.
- Proven client-facing experience with a proactive approach to risk identification and solution development.
- Excellent communication skills and a strong ability to manage projects under pressure.
- Proficiency in Microsoft Excel, PowerPoint, and other relevant software tools.
- Experience with systems like Salesforce, JIRA, Tableau, SQL, and Power BI is advantageous.
Join our client's dynamic team and contribute to the success of cutting-edge digital campaigns that make a significant impact.