Data Scientist San Bruno, CATOP SKILLS:
MMM (MARKETING MIXED MODELING)
SQL
PYTHON
Description : - We are seeking an experienced data science individual contributor to enable deep insights and capabilities on ads measurement methodology.
Responsibilities - Perform hands-on ads measurement modeling and complex analyses using Python, SQL
- Build and enhance synthetic control group, ghost ads, MTA, MMM algorithm to estimate ads incremental impact
Minimum Qualifications - Master's degree in statistics, economics, operations research, engineering, or related field
- 6+ years of industry experience in ads measurement methodology
- Proficient coding skills (SQL/Python/R) and database knowledge
- Extensive experience with predictive modeling algorithms
- Strong project management skills, including managing technical resources and multiple priorities & milestones.
- You have a passion for working in a fast-paced agile environment.
- A collaborative mindset and sense of curiosity
Preferred Qualifications - PhD degree in Statistics, Economics, Operations Research, or related field
- Advanced programming skills with experience of creating Python modules
- Experience with A/B and Multivariate test design and implementation