We are: Accenture Song accelerates growth and value for our clients through sustained customer relevance. Our capabilities span from ideation to execution: growth, product and experience design; technology and experience platforms; creative, media and marketing strategy; and campaign, content and channel orchestration. With strong client relationships and deep industry expertise, we help our clients operate at the speed of life through the unlimited potential of imagination, technology and intelligence.
You are: There will never be a typical day at Accenture Song, but thats why people love it here. The opportunities to make a difference while working on exciting client initiatives are limitless in this ever-changing space.
The work: - Lead a team that will perform assessments, develop strategies, and deliver roadmaps to help clients understand their current digital analytics capabilities and opportunities.
- Lead teams and manage clients through the deployment of digital analytics platforms (Adobe Analytics, Google Analytics, Tealium, Segment, etc.) across digital properties including mobile web and apps.
- Develop measurement strategies that tie organizational objectives to digital measurement solutions and communicate the value of solutions to a senior client audience
- Manage the strategic deployment tagging for digital analytics, paid media, and 3rd party applications
- Help businesses evolve organizational processes to better leverage data and insights
Heres what you need: - Minimum of8 years of experience in digital analytics
- Minimum of5 years of experience using, implementation, and managing the collection and activation of data across systems
- Bachelor's degree or equivalent (minimum 12 years) work experience
Bonus points if: - Ability to communicate measurement and data-oriented business objectives to a senior audience
- Technical understanding of how digital analytics and tag management solutions are deployed
- Ability to manage deployments and strategically advise on future data collection and measurement solutions
- Knowledge of digital analytics, CDP, and tag management solutions and differences between providers (ex: Adobe, Google, Tealium, Segment, Lytics, etc.)
- Passionate about data, analytics and technology (ex: avid consumer of TED talks and Wired Magazine)
- Experience with client-facing projects ideally in consulting, agency or other business-related services
- Experience helping organizations with data strategy and architecture for marketing activation
- Experience with media mix and attribution programs
- Experience performing advanced analytics on digital data sources (e.g., digital analytics data, digital advertising data, audience data, social data, search data, etc.)
- Experience developing reporting and advancing data visualization capabilities with new or existing tools (e.g. Tableau, Qlik, PowerBI, etc.)
- Experience with data and analytic tools such as such as SQL, Excel-pivot tables, SAS, UNIX
- Solid Knowledge of data integration techniques and processes (Data matching & key vendors, data fusion & key partners, etc.)
Compensation at Accenture varies depending on a wide array of factors, which may include but are not limited to the specific office location, role, skill set, and level of experience. As required by local law, Accenture provides a reasonable range of compensation for roles that may be hired in California, Colorado, District of Columbia, Illinois, Maryland, Minnesota, New York or Washington as set forth below.
We accept applications on an on-going basis and there is no fixed deadline to apply.
Information on benefits is here.
Role Location Annual Salary Range
California $132,500 to $338,300
Colorado $132,500 to $292,200
District of Columbia $141,100 to $311,200
Illinois $122,700 to $292,200
Minnesota $132,500 to $292,200
Maryland $122,700 to $270,600
New York/New Jersey $122,700 to $338,300
Washington $141,100 to $311,200
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