CRM Coordinator

FarmersNational Company is an employee-owned company headquartered in Omaha, NE. We are the Nation's leading landowner services company and have been in business for 95 years. We pride ourselves in meeting and exceeding goals and objectives of our clients, customers and stakeholders. We offer a wide range of benefits including Medical, Dental, Vision, PTO, 401k match and much more.

We are currently seeking a highly motivated individual to join our team as a CRM Coordinator in our Omaha office . As an CRM Coordinator, you will be responsible for the day-to-day operations of the companys CRM system, with a particular emphasis on supporting marketing initiatives and event management. This role ensures customer data is accurately maintained and leveraged for successful marketing strategies and event planning. Apply today if this sounds like the perfect fit for you.

DUTIES AND RESPONSIBILITIES:

• Data Management:
  1. Ensure data accuracy and consistency by managing data imports and exports, ensuring proper formatting and integrity.
  2. Support the segmentation of customer data for personalized marketing strategies
• Campaign Strategy:
  1. Assist in developing and launching marketing campaigns within the CRM system
  2. Analyze campaign performance using CRM data to identify trends and track key metrics
  3. Provide insights and recommendations to optimize future marketing efforts.
• Event Coordinator:
  1. Using CRM data, identify and invite target audiences for company events
  2. Plan and coordinate webinars and in-person events, including assisting with hotel, travel, venue, meeting spaces, presentations, and materials
  3. Manage event registration and follow-up communication, through phone calls, website and email communication.
  4. Analyze event success and gather attendee feedback to improve future events
• Additional Responsibilities:
  1. Assist with layout, design and execution of company marketing print materials, proposals and targeted campaigns.
  2. Performs additional duties as assigned and required by management

SUPERVISORY RESPONSIBILITIES:

• This position has no supervisory responsibilities.

QUALIFICATIONS

• Bachelors degree in Marketing, Business Administration, or related field.
  • Associates degree and 4+ years work experience in lieu of Bachelors Degree
  • High School Diploma, GED, or equivalent certificate of competency and 8+ years work experience in lieu of Bachelors Degree
• 2+ years of experience in CRM management and coordination
• Experience with Power/Click, preferred
• Proficient computer skills

PHYSICAL DEMANDS AND WORK ENVIRONMENT:

• Continually required to sit, talk/hear and utilize visual acuity to operate equipment, read a computer monitor and use a keyboard
• Occasionally required to lift/push/carry items less than 50 pounds
• Occasionally (5%) travel within specified region to attend company/industry functions as required

COMPETENCIES:

• Ethics - Treats people with respect; Keeps commitments; Inspires the trust of others; Works with integrity and ethically; Upholds organizational values.
• Attendance/Punctuality - Is consistently at work and on time; Ensures work responsibilities are covered when absent; Arrives at meetings and appointments on time.
• Analytical - Synthesizes complex or diverse information; Collects and researches data; Uses intuition and experience to complement data; Designs work flows and procedures.
• Communication - Speaks and writes clearly and persuasively in positive or negative situations; Listens and gets clarification; Responds well to questions; Demonstrates group presentation skills; Participates in meetings; Edits work for spelling and grammar; Varies writing style to meet needs.
• Planning/Organizing - Prioritizes and plans work activities; Uses time efficiently; Plans for additional resources; Sets goals and objectives; Organizes or schedules other people and their tasks; Develops realistic action plans.
• Professionalism - Approaches others in a tactful manner; Reacts well under pressure; Treats others with respect and consideration regardless of their status or position; Accepts responsibility for own actions; Follows through on commitments.
• Quality - Demonstrates accuracy and thoroughness; Looks for ways to improve and promote quality; Applies feedback to improve performance; Monitors own work to ensure quality.

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