Who is X Scale
We partner with brands that are tired of churning through agencies and are ready to get serious about hyper-scaling to 8 and 9 figures with proven systems.
About The Role
We're looking for a bold, strategic Creative Director to lead the creative vision for fast-growing DTC brands. You'll work hand-in-hand with our Growth Team to develop high-impact visual storytelling, campaign concepts, and brand experiences that don't just look good-but drive revenue. This is a pivotal role where your ideas will directly shape the growth of 7-8 figure brands.
If you love building brands from the inside out-and know how to balance aesthetics with performance-we want to hear from you.
WHAT YOU'LL BE DOING
- Own the creative vision and execution for multiple ecommerce brands-from digital campaigns and ad creative to email, landing pages, and packaging
- Lead and inspire cross-functional creative teams (designers, copywriters, editors, developers) to produce work that's visually stunning and conversion-driven
- Collaborate with strategists to concept and launch creative that supports CRO, retention, and AOV goals
- Guide brand development efforts-from tone and voice to visual identity and creative strategy
- Oversee the creation of high-performing ad creative for Meta, TikTok, YouTube, and beyond
- Use data to inform creative iterations-working closely with performance marketers to optimize for engagement and results
- Manage timelines, feedback loops, and creative production workflows across multiple projects
- Develop internal systems, processes, and templates to streamline creative development and maintain brand consistency
YOU MIGHT BE A FIT IF
- You've got 4+ years of experience leading creative in the DTC or ecommerce space
- You've helped build or scale high-growth brands-and have the portfolio to prove it
- You can move between high-level strategy and pixel-perfect execution without missing a beat
- You speak both "brand" and "performance"-and know when to lead with which
- You're deeply familiar with paid social best practices and know how to produce thumb-stopping creative
- You're an excellent communicator who can give (and receive) clear, constructive feedback
- You're energized by fast-paced environments and juggling multiple priorities
- You're open to relocating to Charlotte, NC in the future and want to help build something meaningful from the ground up