Corporate Marketing & Communications Manager
Astronics Subsidiary Astronics Corporate
Location Work from anywhere in the U.S. with an expectation of 15-20% travel to connect with our teams and stakeholders
Description
Are you ready to spearhead innovative technologies that ensure safety, comfort, and connectivity every day?
Astronics Corporation is on the lookout for a dynamic
Marketing & Communications Manager to orchestrate our corporate-wide messaging across advertising, branding, tradeshows, website, social media, press releases, and other digital platforms.
This vital role offers the flexibility to
work from anywhere in the U.S. , supporting Astronics' locations in East Aurora, NY; Kirkland & Kent, WA; Portland, OR; Irvine & Carlsbad, CA; Chicago, Waukegan & Lake Zurich, IL; Lebanon, NH; and Orlando, FL.
The position entails
15-20% travel to engage with our teams and stakeholders.
At Astronics, we thrive in industries where innovation, technology, and creativity move at exhilarating speeds, including the global aerospace and defense sectors. If you are eager to lead and shape our corporate marketing and communications, we want to hear from you. Read on to learn more about this exciting opportunity.
POSITION SUMMARY The Corporate Marketing & Communications (Marcom) Leader is responsible for leading the corporation and the related companies in consistent corporate-wide messaging through its advertising, branding, tradeshows, website, social media, press releases, and other digital presence, as well as internal messaging to employees. The Corporate Marcom Leader will advise and collaborate with an advisory committee consisting of the CEO, CFO, and company presidents. They will also work with marketing representatives from each of the Astronics business units to ensure consistent messaging.
The world of marketing has dramatically changed, including the approach to B-to-B marketing. Today's generation customers primarily make their business decisions based on digital sources before engaging with suppliers to justify (or change) their decision. The primary goal of this marketing leader role is to have a plan to understand our market, our customers and their decision-making process, and revamp our market presence to ensure we are the top choice for buyers when we have the best solution, and to implement that plan within 18 months.
PRIMARY RESPONSIBILITIES - Bring expertise in branding and digital presence and recommend concepts that utilize appropriate tools and techniques, including recent developments in the field. Advise the executive leadership team on the best path forward for Astronics in these areas.
- Implement the goals of the executive leadership team to ensure consistent corporate-wide messaging through its digital presence, press releases, branding, and tradeshows.
- Responsible for the evolution, oversight, updating, and delivery of the corporate website, social media, press releases, multi-company tradeshows, and advertising, ensuring the Astronics brand is kept current and relevant to industry trends.
- Ensures the Astronics companies' product marketing strategies and messaging work well together and are consistent with corporate messaging.
- Develop relationships with industry press members to maximize corporate and related Astronics companies' exposure within the media.
- Develop relationships with industry event organizers to increase Astronics' position and exposure during tradeshows and other events.
- When requested, collaborate with the sales teams from each Astronics company to develop and execute strategic activities related to specific opportunities.
- Work together with each Astronics company to understand new product development roadmaps to ensure corporate marketing participation in product launches are conducted timely and per each company's expectation.
- Oversees internal corporate branding efforts, including employee messaging, the company store, SharePoint pages etc.
- Prepare and adhere to corporate level marketing budgets.
- Lead a team of two other direct reports, as well as indirect leadership of each business units' marketing person.
SKILLS & ABILITIES - Self-motivated and a doer, as well as a motivating leader.
- Expert in B-to-B corporate marketing, including in current philosophies, strategies, and tools.
- Ability to clearly articulate and influence ideas and requirements.
- Flexible approach to problem solving. Creative, resourceful and willing to think independently and accept and give constructive feedback.
- Extremely well-organized, capable of prioritizing and delegating as appropriate. Capable of managing multiple tasks simultaneously and work within a matrix organization.
- Experience with AI.
- Leadership and mentoring skills.
- Must have excellent communication (written and oral) skills.
- Ability to travel world-wide.
EDUCATION AND EXPERIENCE - Bachelor's Degree in Marketing, Business, or a related field from an accredited institution required.
- Ten (10) + years' experience in Marketing.
- Proven experience in leading a marketing team.
EMPLOYMENT ELIGIBILITY REQUIREMENTS - As a US Department of Defense Contractor, Astronics is bound by International Traffic in Arms Regulations (ITAR). Must be a US Person under ITAR to be eligible .
- An offer of employment is contingent on successfully passing a pre-employment background check and drug test which includes screening for the use of cannabis .
Base Salary Range for this position is $135,000 - $190,000 per year. Several job-related and non-discriminatory factors including but not limited to experience in comparable roles, skill sets, training, education, licensure or certifications, other qualifications, market conditions, location and business needs influence actual salary offered. At Astronics, it is not typical for an individual to be hired at or near the top of the range.
Astronics offers a competitive benefits package including: - Stay Healthy - Health, dental, vision, disability, life insurance, FSA, HSA, as well as voluntary life, critical illness, accident prevention and hospital indemnity.
- Save for the Future - 401K & Employee Stock Purchase Plan.
- Find Balance - Employee Assistance Program, work/life balance culture.
- Time for You - Generous Paid Time Off plus numerous Paid Holidays per year.
Position Requirements
As above Full-Time/Part-Time Full-Time
About the Organization Astronics Corporation (Nasdaq: ATRO) serves the world's aerospace, defense, and other mission critical industries with proven, innovative technology solutions. Astronics works side-by-side with customers, integrating its array of power, connectivity, lighting, structures, interiors, and test technologies to solve complex challenges. For 50 years, Astronics has delivered creative, customer-focused solutions with exceptional responsiveness. Today, global airframe manufacturers, airlines, military branches, completion centers, and Fortune 500 companies rely on the collaborative spirit and innovation of Astronics.
We offer our breadth of technology solutions and services through 11 subsidiary business units and numerous award-winning product brands. Serving our customers is our first priority, and every day we honor this mission with quality, partnership, and energetic global vision.
EOE Statement Astronics is an equal employment opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, sex, sexual orientation, gender identity, religion, national origin, disability, veteran status, or other legally protected status.
This position is currently accepting applications.