JOB TITLE: Content Marketing Specialist
DEPARTMENT: Solutions & Development
REPORTS TO: Director of Marketing, Director of Solutions & Development
CONTENT MARKETING SPECIALIST SUMMARY: Join our dynamic team as a Content Marketing Specialist, where you'll craft compelling narratives, create and design engaging content that amplifies our brand's voice. In this role, you will be at the forefront of developing innovative strategies to captivate our audience and drive impactful marketing campaigns. If you're passionate about storytelling, graphic design, and digital marketing, we invite you to bring your creativity and expertise to our growing company.
CONTENT MARKETING SPECIALIST DUTIES AND RESPONSIBILITIES: - Develop and implement content marketing strategies aligned with business goals.
- Create, design, edit, and publish engaging content across various platforms, including blogs, social media, and websites.
- Collaborate with designers, product marketing, sales, and external influencers to produce relevant content.
- Manage editorial calendars to ensure timely publication.
- Stay updated on industry trends and adjust content strategies accordingly.
- Facilitate and manage content distribution to online channels and social media platforms.
- Ensure all content is consistent in terms of style, quality, and tone of voice.
- Collaborate with the team to brainstorm and develop new content ideas.
- Conduct regular competitor analysis to identify new opportunities and areas for improvement.
- Assist in the planning and execution of content marketing campaigns and initiatives.
- Performs other related duties as assigned by management.
CONTENT MARKETING SPECIALIST BENEFITS: - Competitive salary
- Medical, Dental, and Vision Insurance - EMPLOYER pays 100% of employees' premiums
- 401(k) retirement savings with employer match - eligible after 90 days
- EMPLOYER provided Short term / Long term disability, Life insurance and Accidental Death & Dismemberment after 1 year
- Meal stipend while traveling
- Paid travel time
- Paid training and development
- Paid vacation time
- Paid sick leave
- Paid holidays
CONTENT MARKETING SPECIALIST QUALIFICATIONS: - Bachelor's degree in Marketing,Graphic Design, or related field
- Minimum 2 years of experience in content marketing or related field
- Minimum 2 years of experience in Adobe Creative Suite (e.g., Photoshop, InDesign & Illustrator)
- Proficiency in content management systems (e.g., WordPress) is a plus
- Proficiency in customer relationship management (CRM) systems (e.g., Hubspot) is a plus
- Proficiency in photography, videography, and video editing (e.g., Adobe Premiere & After Effects) is a plus
- Strong understanding of SEO principles and best practices is a plus
- Excellent writing, editing, and proofreading skills
- Experience with social media platforms and content distribution
- Ability to analyze and interpret data to measure content effectiveness
- Strong project management and organizational skills
- Ability to work independently and collaboratively in a team environment
- Creative thinking and problem-solving abilities
- Strong attention to detail and commitment to quality
- Excellent communication and interpersonal skills
- Knowledge of digital marketing trends and best practices
- Stable work history
CONTENT MARKETING SPECIALIST PHYSICAL DEMANDS AND WORK ENVIRONMENT: - Occasionally required to stand
- Occasionally required to walk
- Continually required to sit
- Continually required to utilize hand and finger dexterity
- Continually required to talk or hear
- Occasionally works near moving mechanical parts
- While performing the duties of this job, the noise level in the work environment is usually moderate
The above is intended to describe the general content of and requirements for the performance of this job. It is not to be construed as an exhaustive statement of duties, responsibilities or physical requirements. Nothing in this job description restricts management's right to assign or reassign duties and responsibilities to this job at any time. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.Thank you for your interest in Pierson Wireless Corp. We look forward to seeing your application. Be sure to attach a copy of your resume before submitting. Failure to answer all of the Additional Questions may result in your application being disqualified from consideration.