COMMUNICATIONS SPECIALIST - 52574
12+ Months - $36/hr
Rochester, MN (hybrid 3/2)
Duties:
The Communications Specialist will provide strategic communications consultation and guidance to various clients. The Specialist will plan, drive, implement, monitor, and measure results of communications plans to advance strategic plan, and business objectives. The Specialist has strong skills in the field of communications, media relations, social media, digital, news and/or staff engagement communications activities. Demonstrates a strong understanding of communications discipline along with critical thinking and strategic counseling skills. Demonstrates project management skills and the ability to manage projects through the entire project life cycle. Demonstrates strong writing, editing, presentation, and interpersonal skills. Proactively seeks opportunities to build and improve positive relationships with colleagues, leaders, and experts. Understands and acts independently to drive functional strategies forward to advance mission, strategic plan, and business goals. Builds credibility with peers and internal stakeholders. Assesses opportunities for improvements and demonstrates willingness and ability to adapt to change.
Key Responsibilities:
Understand and translate the needs and goals of the Department of Cardiovascular Medicine into effective, integrated communication strategies.
Develop and execute strategic communication plans to enhance the department's reputation as a Category of One for serious and complex care among consumer, physician, and academic audiences.
Promote department priorities and transformative initiatives through a wide variety of written, multimedia, and visual content across various communication channels in collaboration with multidisciplinary teams, including physicians, clinicians, and allied health professionals.
Effectively communicate complex concepts to diverse audiences, including researchers, clinicians, staff, patients, and the general public.
Generate and manage content for digital and social media platforms to enhance online presence and visibility.
Leverage data and analytics to measure the impact of communication efforts and adjust strategies accordingly.
Produce clear, well-written, grammatically correct, and factually accurate copy and content.
Partner with Media Relations to coordinate our experts for media interviews or generate timely content for distribution to media.
Qualifications:
- Broad-based knowledge of communications and marketing strategies.
- Experience supporting executive-level communication across a large, matrixed department.
- Strong written and oral communication skills.
- Exceptional business writing, editing, storytelling, fact-checking, and proofreading skills to deliver a message that is clear, accurate, and persuasive.
- The ability to communicate in a way that creates clarity, simplifies messages, and aligns with organizational strategy. Knowledge of channels for communication and the ability to build effective communication and engagement strategies.
- Requires strong leadership, problem solving, critical thinking, active listening, persuasive, oral and written communication skills, presentation skills and interpersonal skills.
- Proven communications consultative, planning and execution abilities.
- Must be able to work effectively in a consensus-style and collaborative environment that expects and promotes teamwork.
- Must be comfortable in a fast-paced, changing environment.
- Must possess the ability to inspire trust and confidence and maintain a high degree of professionalism and confidentiality.
- Must be able to work independently and collaboratively to prioritize and drive forward multiple projects.
- Must possess high personal motivation supporting a strong work ethic, flexibility, and creativity.
- Has a positive influence on others.
- Position requires occasional travel and the flexibility to work weekends and evenings as necessary.
Education:
A bachelor's degree in a related field, which may include liberal arts, business, communications, marketing, healthcare, or similar field, plus 3 years professional experience in a relevant field.