Position Purpose The
Client Advisor is responsible for sales of new and pre-owned vehicles to customers within the assigned Dealership.
Essential Duties and Responsibilities - Meet and greet guest promptly, and in a friendly and professional manner.
- Knows understands and adheres to federal, state and local laws which govern retail auto sales.
- Maintain product knowledge through dealer training and self-study.
- Strives to meet sales goals by meeting and greeting potential customers as they enter the showroom; contacting previous customers and seeking referrals; responding to emails, telephone calls and faxes and developing outside networking relationships.
- Identify customer's automotive needs.
- Have knowledge and answer any questions the customer has regarding vehicles they express an interest in.
- Set up and conduct demos as requested by the customer insuring clients do not drive demonstration vehicle on lot observing safe driving at all times.
- Prepare a sales proposal for the vehicle(s) the customer requests.
- Finalize any sale with the customer.
- Ensure vehicle purchased is ready at the appointed time for the customer to pick up
- Follow up sale to determine customer satisfaction and re-enforce the sales experience.
- Utilize the Dealership's CRM follow-up system to ensure ongoing communication with the customer; thereby ensuring customer satisfaction, encouraging repeat business with the customer and earning referrals.
- Maintain a professional and business-like standard of dress consistent with the dress code requirements of the Shelly Automotive Group and/or specific dealership.
- Know and follow work schedule arriving to work on time.
- Maintain work areas keeping offices clean and organized at all times.
- Log all floor and telephone customers accurately into CRM system.
- Ensure all paperwork is accurate and complete.
- When required, follow through diligently to ensure all stipulations and requirements are complete for timely approval and funding of deals.
- Thorough test-drives on planned circuit, attending every demonstration. Obtain valid driver's license before demonstration and verify that guest's information is accurate.
- Personally inspect vehicle to ensure it is properly detailed, all functions are operating and it is ready for delivery.
- Introduce Customer to Service and Parts Department and Service Advisor if possible.
- Safeguard customer and Dealer information per established policy.
- Complies with all safety rules as outlined in the Injury Illness and Prevention program. Using all appropriate safety and personal protection equipment as required.
- Maintain proper display, returning all demo vehicles to their proper place.
- Adhere to work schedule and arrive at work before your scheduled start time and be at your work station productively engaged by the scheduled time.
- Must maintain accurate attendance records "clocking in and out".
- Exemplifies organizational culture and holds others in department accountable for doing the same.
- Other related duties as may be assigned.