Position: Business Development Manager
Location: Columbus, Ohio
Reports to: VP Commercial Operations
Summary:
Adsorption Research, Inc. (ARI), is headquartered in Metro Columbus, Ohio, focuses on developing technologies that remove contaminants, such as carbon dioxide, nitrogen, and oxygen from biogas. ARI is also focused on emerging global needs, like CO2 capture, gas purification and/or re-use for industry, water purification, and air quality enhancement. Founded in 1992, ARI combines industrial, academic, and scientific expertise to offer our clients a full-service solution, taking their most complex separation challenges and making solving them simple. As a world leader in the field of adsorption, with several patented and proprietary technologies, ARI is committed to developing separation and purification technologies to address technical and societal challenges.
The Business Development Manager will execute marketing strategies which will enhance ARI's visibility and sales. This role involves collaborating with internal teams, analyzing market trends and exploring the market for new opportunities.
Duties and Responsibilities
Business Development Management:
- Build and maintain strong relationships with both internal and external partners to increase and retain sales and marketing goals.
- Develop, execute and measure marketing campaigns across digital, print and other platforms
- Conduct market research to identify customer needs, competitor activities and industry trends
- Collaborate with other team members to develop promotional materials, advertisements and content.
- Write budgetary proposal using all collected data
- Track and analyze advertising and trade show results using KPI's (eg, ROI, lead generation)
- Prepare regular reports on market performance and market conditions
- Develop strategies to increase company revenue and growth and identify new business opportunities
Sales Management:
- Serve as point of contact for potential and new customers and answer all new inquiries
- Collect data and assist the Vice President, Commercial Operations with the proposal process for both new and current projects
- Manage customer relationships, as required
- Serve as primary contact for customers regarding trade shows activities and events
- Collect sales metrics, analyze and present results to senior leadership team
Cross Functional Collaboration:
- Work closely with all internal teams to align strategies as appropriate
- Provide insights, reports and communication based on data analysis and feedback from various sources
- Use analytics tools to assess effectiveness and adjust strategies as required
Qualifications and Skills:
- B.S. Degree in Marketing, Business Administration or a related field. Advanced degree or certifications are a plus
- 5-7 years' progressive experience in brand and channel marketing or a related field
- Strong understanding of sales channels or marketing platforms eg, Google Analytics) or similar
- Ability to work independently and in a team-oriented environment
- Creative problem-solving and adaptability when conditions dictate change
- Excellent oral and written communication skills