Shaw Search Partners is thrilled to partner with a global leader in beauty and skincare, home to a suite of iconic brands, in search of an exceptional Amazon Activation Leader.
Are you ready to make an immediate impact in one of the most dynamic and fast-paced eCommerce environments for one of the world's largest skincare companies? Join us on a mission to transform the way consumers experience beauty and skincare products online, with ownership of Amazon strategy for some of the most loved brands in the industry.
What You'll Own:
- Strategic Leadership: Develop and execute high-impact promotional campaigns for key Amazon events like Prime Day, Black Friday, and more.
- End-to-End Ownership: Lead the strategy and execution of new product launches on Amazon, from product listings to inventory management and marketing.
- Budget Oversight: Manage trade marketing budgets, ensuring effective allocation for promotions, digital media, and content to maximize ROI.
- Cross-Functional Collaboration: Partner with Amazon Account Managers, content creators, and marketing teams to execute cohesive, results-driven campaigns.
- Data-Driven Decisions: Analyze performance metrics and provide insights that refine strategies, drive continuous optimization, and deliver actionable recommendations.
- Brand Leadership: Enhance the brand's presence on Amazon's beauty category, utilizing exclusive tools to elevate visibility and engagement.
- Competitive Analysis: Monitor competitor activity and adjust strategies to ensure your brand maintains a dominant position.
What You Bring:
- Experience: 8+ years in ecommerce, brand marketing, or media, with 5+ years of direct experience managing Amazon accounts (Vendor Central expertise is a must).
- Industry Expertise: Proven experience in consumer-packaged goods (CPG), ideally within the beauty and skincare sectors.
- Digital Advertising Savvy: Advanced knowledge of Amazon Ads, DSP campaigns, and digital media best practices.
- Analytical Excellence: Strong analytical skills with the ability to leverage data to optimize campaigns and strategies.
- Education: BS in Business, Marketing, or related field (MBA is a plus).
- Self-Starter: A highly motivated, results-driven individual who thrives in a fast-paced, entrepreneurial environment.
Please note this is a hybrid role and must be in-office 3 days/week in Stamford, CT. Relocation assistance may be offered.