Hello. We're Haleon. A new world-leading consumer health company. Shaped by all who join us. Together, we're improving everyday health for billions of people. By growing and innovating our global portfolio of category-leading brands - including Sensodyne, Advil, Voltaren, Theraflu, and Centrum - through a unique combination of deep human understanding and trusted science. What's more, we're achieving it in a company that we're in control of. In an environment that we're co-creating. And a culture that's uniquely ours. Care to join us. It isn't a question.
The Shopper and Category Insights Manager guides a vision for the category with the retailer, developed through deep understanding of the Walmart shopper. Core to our Haleon approach is synthesizing shopper and category insights to build winning category strategies and assortment recommendations for Haleon brands and the retailer. The goal of the Shopper and Category Insights function is to be on the leading edge for the retailer integrating the voice of the shopper with advanced analytic insights, processes and tools to drive a vision and strategy for each category.
This role will provide YOU the opportunity to lead key activities to progress YOUR career.
Strategic Partnership
Establish relationships with Walmart to understand priorities and strategies to deliver winning approaches; be recognized as a strategic partner
Develop integrated, inspiring, and insights-driven category growth initiatives to influence Walmart category strategies that drive sales and market share
Identify and develop value-creating strategies and opportunities for Haleon through deep understanding of the shopper and category dynamics
Insights Leadership
Provide insights leadership, including fact-based, strategic, shopper-centric points of view that demonstrate deep shopper understanding
Leverage persuasive storytelling skills to communicate the voice of the shopper including attitudes, behaviors, and motivations; conduct primary research in conjunction with HQ-based Shopper Insights team and local Shopper Science Lab to support key initiatives
Apply market research information (IRI, Nielsen, Numerator and Primary) as it relates to shopper, category and department strategies and activations
Shopper & Category Insights to Activation
Lead category analytics for the local team and retailer including consumption and shopper behavioral data to identify category and competitive trends that may have major, long-term impact on Brand and Corporate goals and strategies
Lead annual category review process understanding category trends, shelf and space opportunities and make appropriate recommendations to the mod
Lead development of merchandising strategies for Haleon team, working with Walmart to present market-leading modulars
Must embrace and utilize advanced analytics and technology, including Luminate
Must drive for results that are customer focused
Broaden level of influence throughout Walmart enterprise, including non-purchasing functions
Engage cross-functional Haleon team to drive support for brands and new product launches through the commercial planning process
Collaborate with Shopper Insights team in HQ to apply Category Leadership Platform strategies to Walmart, identifying knowledge gaps, shopper trends and developing vision for the category present and future state for Walmart
Collaborate with Shopper Engagement in the development of shopper communications through a first-rate understanding of shopper behavior
Why you? Basic Qualifications:
Bachelor's Degree
5 + years of CPG retailer key account category management, shopper/consumer insights or related industry experience
Agile and quick learner with astute strategy abilities and mindset
Skilled in Microsoft Office Suite, including Excel, Word, PowerPoint, OneDrive, Teams and Power BI
Knowledge of Walmart databases and Retail consumption sources (IRI)
Must have competency in communication, specifically written, strong functional/technical skills, and able to manage a multi-project based workload
Demonstrates compliance with financial requirements and internal reporting policies
Demonstrates values and behaviors consistent with Haleon expectations
Preferred Qualifications:
If you have the following characteristics, it would be a plus:
Master's Degree or MBA
Excellent communicator and presenter, with ability to communicate across all levels of the organization
Strong intellectual curiosity and analytical skills to identify trends from multiple sources and translate into compelling storytelling
Haleon offers a robust Total Reward package that consists of competitive pay and a comprehensive benefits program. This includes a generous 401(k) plan, tuition reimbursement and time off programs including 6 months paid parental leave. On day one, you are eligible for benefits, including our healthcare programs where the company pays for the majority of your medical coverage for you and your family. We also offer the opportunity to receive a discretionary bonus based on the achievement of key business performance and other incentive/recognition programs as part of the offering.
Care to join us. Find out what life at Haleon is really like
At Haleon we embrace our diverse workforce by creating an inclusive environment that celebrates our unique perspectives, generates curiosity to create unmatched understanding of each other, and promotes fair and equitable outcomes for everyone. We're striving to create a climate where we celebrate our diversity in all forms by treating each other with respect, listening to different viewpoints, supporting our communities, and creating a workplace where your authentic self belongs and thrives. We believe in an agile working culture for all our roles. If flexibility is important to you, we encourage you to explore with our hiring team what the opportunities are.
As you apply, we will ask you to share some personal information, which is entirely voluntary. We want to have an opportunity to consider a diverse pool of qualified candidates and this information will assist us in meeting that objective and in understanding how well we are doing against our inclusion and diversity ambitions. We would really appreciate it if you could take a few moments to complete it. Rest assured, Hiring Managers do not have access to this information and we will treat your information confidentially.
Haleon is an Equal Opportunity Employer and in the US, we adhere to Affirmative Action principles. This ensures that all qualified applicants will receive equal consideration for employment without regard to race, color, national origin, religion, sex, pregnancy, marital status, sexual orientation, gender identity/expression, age, disability, genetic information, military service, covered/protected veteran status or any other federal, state or local protected class.
Please note that if you are a US Licensed Healthcare Professional or Healthcare Professional as defined by the laws of the state issuing your license, Haleon may be required to capture and report expenses Haleon incurs, on your behalf, in the event you are afforded an interview for employment. This capture of applicable transfers of value is necessary to ensure Haleon's compliance to all federal and state US Transparency requirements.