Senior Manager (Financial Tech / B2B Tech)
Golin San Francisco is looking for Senior Manager to support our technology clients. We are seeking someone who is curious, highly motivated and interested in how technology is changing our lives, our jobs and our future. Technology is now part of everything we do as humans so it's our mission to help make technology tell innovative stories.
We are looking for a dedicated team member with a can-do demeanor, who will develop and drive strategic initiatives, be a Financial Tech and B2B media expert for the Golin network and has extensive experience in earned media tactics. The ideal candidate should know how to support an amazing team and client roster.
With best-in-class work that has earned worldwide attention and awards, including the 2024 SABRE Best Large Agency of the Year, 2024 PRovoke Media Best Large Agency to Work For, and 2024 PRWeek U.S. Agency of the Year, there is no better time to join an agency redefining the role of PR and helping companies create change that matters.
What You'll Do:
- First and foremost, develop and secure compelling, earned-first media content for Financial Tech, Fortune 500 enterprise/B2B technology brands.
- In addition to securing coverage for upcoming products and technology launches, you'll be responsible for proactively creating earned media opportunities in all types of media, from trade, vertical, business/financial, technology, broadcast, national and local outlets.
- Hold and set a high bar for executing smart and relevant ideas, flawless execution of client programs and internal program management.
- Build, nurture and leverage your relationships with media for the benefit of the agency and its Financial Tech and Enterprise/B2B technology clients.
- Serve as an integral member of the account team addressing the varied and changing needs of clients, proactively providing thoughtful ideas and solutions.
- Have a command of the client's business and use that knowledge to collaborate with internal team members to develop and execute earned media campaigns. Using that knowledge to become a "go-to" resource for your team and your client.
- Look for relevant cultural moments and trends that clients can leverage every day, then turn those into impactful media opportunities.
- Problem-solve in a fast-paced environment while providing strong client counsel and develop and sell-in media strategy.
- Interact with teams and clients to present strategic recommendations, with the ability to address challenges and opportunities.
- Collaborate with teams across multiple disciplines and geographies to successfully manage complex, fast-moving, communications needs and challenges.
- Join a culture of collective support, growth and partnership among agency teams and clients.
- Occasionally contribute to new business projects to expand and grow the agency's technology client roster.
Qualifications:
- Bachelor's degree in marketing, communications, journalism or related field with 3-5 years of experience in-house, or at a PR or integrated marketing agency.
- Understand what earned PR tactics reach Financial Tech and Enterprise/B2B technology audiences and how to replicate it for our clients.
- Deep understanding of earned media strategy and experience creating media plans.
- Deep knowledge of, and experience working with, Financial Tech and Enterprise/B2B technology brands and the media outlets and journalists that cover them.
- Passion for client service and an ability to juggle multiple projects and changing priorities in real-time.
- Have a strong attention to detail.
- Excellent verbal, written, presentation and problem-solving skills.
- Proven experience leading large-scale, complex or integrated PR projects, including reviewing and creating client-ready deliverables.
- Proven experience working with media and a strong portfolio of story placements.
- Superior writing and editing skills that can communicate creatively and in an engaging manner. Understand how to meet client KPIs and how to explain the value PR delivers for Financial Tech and Enterprise/B2B brands.
- Curiosity for all-things-technology and a real-time pulse on the industry.
Golin has included the base salary range or hourly rate for this role. Actual compensation offered within the range will depend upon, among other factors: a candidate's skills, qualifications, and experience; actual ranges for current or former employees in the role; and market considerations.
Salary range: $70,000 - $130,000
Any request to schedule an interview and any legitimate offer of employment will only come from an authorized representative of Golin. We will never require an applicant to provide sensitive personally identifiable information in order to conduct an interview.
Golinis proud to be an Equal Opportunity/Affirmative Action employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, citizenship, disability or protected veteran status.