What are we looking for in our Lifecycle Marketing Manager?
Lifecycle Marketing Manager
Overview
Provide oversight and daily management of email campaigns across acquisition segments for Creative Cloud and Document Cloud. Scope includes briefing creative development, audience management, campaign set-up, monitoring, and performance reporting and optimization.
Details - Location: San Jose
- Contract: W2, June 03 - November 29, 2024
- Pay Range: $85-100/hour depending on experience
Responsibilities - Schedule sends to all free audience segments for trial/conversion programs
- Collaborate with Technical Marketing & DF to execute all campaigns
- Define and conduct quarterly experimentation roadmap for focus areas
- Manage release messaging in alignment with BU for free audience batch and trigger campaigns
- Plan for gap closure needs to ensure we are on path to target
- Summarize performance through measurement and insights
Qualifications - Strong email marketing experience with the ability to learn new technologies, products, or systems quickly
- Analytical skills: ability to interpret data, identify trends, and provide actionable insights to advance initiatives
- Ability to thrive in a fast-paced environment while prioritizing tasks and meeting schedules with minimal oversight
- Strong written and verbal communication and problem-solving skills with an outstanding eye for detail
Education Pride Global offers eligible employee's comprehensive healthcare coverage (medical, dental, and vision plans), supplemental coverage (accident insurance, critical illness insurance and hospital indemnity), 401(k)-retirement savings, life & disability insurance, an employee assistance program, legal support, auto, home insurance, pet insurance and employee discounts with preferred vendors.
Rate/Salary: $85-100/hour depending on experience