Lead, Marketing Operations (Paid Acquisition) We offer a hybrid work environment. Most US-based positions can also be performed remotely (any exceptions will be noted in the Minimum Qualifications below.)
Our Mission: To actively connect people to their next great opportunity.
Who We Are: ZipRecruiter is a leading online employment marketplace. Powered by AI-driven smart matching technology, the company actively connects millions of all-sized businesses and job seekers through innovative mobile, web, and email services, as well as through partnerships with the best job boards on the web. ZipRecruiter has the rated job search app on iOS & Android.
Summary:
In this role, the individual will serve as the primary representative for job seeker acquisition and other publisher channels for ZipRecruiter's strategic initiatives and partnerships. Key responsibilities include building and nurturing a team dedicated to expanding user acquisition through paid job-seeker marketing channels, providing mentorship and professional development opportunities to team members, and collaborating with various departments to identify and enhance revenue-generating programs.
Key Focuses:- Build and nurture a team responsible for managing and expanding user acquisition and quality traffic through paid job-seeker marketing channels
- Provide mentorship, guidance, and professional development opportunities to team members, fostering their growth and skill enhancement
- Work closely with data analysts, marketing operations, product, engineering and legal departments to identify, create, and improve programs that will increase revenue and candidate acquisition via cross-functional collaboration
- Lead cross-functional meetings to review channel performance and uncover incremental revenue and product opportunities
- Have your finger on the pulse of the industry and make recommendations on how we adapt to an ever-changing landscape.
- Champion new ideas to improve user acquisition and performance revenue
- Assess, understand, and communicate complex data internally and externally
- Achieve performance revenue and other KPI targets
- Help forecast growth and present trends to the leadership team
- Conduct weekly calls, QBR, and strategy meetings with our largest partners
- Working with click/user behavior and its correlation to marketing funnels
- 8+ years experience in digital performance marketing (e.g., partner networks, traffic acquisition, SEM, Facebook, display/RTB)
- 3+ years experience in people management and cross-functional team leadership.
- Advanced knowledge of data query languages (i.e., SQL) and Excel, and Google Sheets expertise
- Experience influencing both internal and external stakeholders
Preferred Requirements:- 3+ years experience at a startup company, preferably in the tech/advertising space
- 3+ years experience recruitment advertising experience
As part of our team you'll enjoy:- Exceptional benefits package
- Flexible Vacation & Paid Time Off
- Employer-matched 401(k) plan
The US base salary range for this full-time position is $162,500-$192,500 . Our salary ranges are determined by role, level, and location, and the range displayed on each job posting reflects the minimum and maximum target for new hire salaries for the position across all US locations. Within the range, individual pay is determined by work location, role-related knowledge and skills, depth of experience, relevant education or training, and additional role-related considerations.
Depending on the position offered, equity, bonuses, commission, or other forms of compensation may also be provided as part of a total compensation package, in addition to a full range of medical, financial, and other benefits.
ZipRecruiter is proud to be an equal opportunity employer and provides equal employment opportunities (EEO) to all employees and applicants without regard to race, color, religion, sex, national origin, age, disability, veteran status, sexual orientation, gender identity or genetics.
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For government reporting purposes, we ask candidates to respond to the below self-identification survey.Completion of the form is entirely voluntary. Whatever your decision, it will not be considered in the hiringprocess or thereafter. Any information that you do provide will be recorded and maintained in aconfidential file.
As set forth in ZipRecruiter's Equal Employment Opportunity policy,we do not discriminate on the basis of any protected group status under any applicable law.
If you believe you belong to any of the categories of protected veterans listed below, please indicate by making the appropriate selection.As a government contractor subject to the Vietnam Era Veterans Readjustment Assistance Act (VEVRAA), we request this information in order to measurethe effectiveness of the outreach and positive recruitment efforts we undertake pursuant to VEVRAA. Classification of protected categoriesis as follows:
A "disabled veteran" is one of the following: a veteran of the U.S. military, ground, naval or air service who is entitled to compensation (or who but for the receipt of military retired pay would be entitled to compensation) under laws administered by the Secretary of Veterans Affairs; or a person who was discharged or released from active duty because of a service-connected disability.
A "recently separated veteran" means any veteran during the three-year period beginning on the date of such veteran's discharge or release from active duty in the U.S. military, ground, naval, or air service.
An "active duty wartime or campaign badge veteran" means a veteran who served on active duty in the U.S. military, ground, naval or air service during a war, or in a campaign or expedition for which a campaign badge has been authorized under the laws administered by the Department of Defense.
An "Armed forces service medal veteran" means a veteran who, while serving on active duty in the U.S. military, ground, naval or air service, participated in a United States military operation for which an Armed Forces service medal was awarded pursuant to Executive Order 12985.
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Voluntary Self-Identification For government reporting purposes, we ask candidates to respond to the below self-identification survey.Completion of the form is entirely voluntary. Whatever your decision, it will not be considered in the hiringprocess or thereafter. Any information that you do provide will be recorded and maintained in aconfidential file.
As set forth in ZipRecruiter's Equal Employment Opportunity policy,we do not discriminate on the basis of any protected group status under any applicable law.
Gender Please select Gender Are you Hispanic/Latino? Please select Are you Hispanic/Latino? Race & Ethnicity Definitions If you believe you belong to any of the categories of protected veterans listed below, please indicate by making the appropriate selection.As a government contractor subject to the Vietnam Era Veterans Readjustment Assistance Act (VEVRAA), we request this information in order to measurethe effectiveness of the outreach and positive recruitment efforts we undertake pursuant to VEVRAA. Classification of protected categoriesis as follows:
A "disabled veteran" is one of the following: a veteran of the U.S. military, ground, naval or air service who is entitled to compensation (or who but for the receipt of military retired pay would be entitled to compensation) under laws administered by the Secretary of Veterans Affairs; or a person who was discharged or released from active duty because of a service-connected disability.
A "recently separated veteran" means any veteran during the three-year period beginning on the date of such veteran's discharge or release from active duty in the U.S. military, ground, naval, or air service.
An "active duty wartime or campaign badge veteran" means a veteran who served on active duty in the U.S. military, ground, naval or air service during a war, or in a campaign or expedition for which a campaign badge has been authorized under the laws administered by the Department of Defense.
An "Armed forces service medal veteran" means a veteran who, while serving on active duty in the U.S. military, ground, naval or air service, participated in a United States military operation for which an Armed Forces service medal was awarded pursuant to Executive Order 12985.
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Voluntary Self-Identification of Disability Form CC-305 Page 1 of 1 OMB Control Number Expires 04/30/2026
Why are you being asked to complete this form? We are a federal contractor or subcontractor. The law requires us to provide equal employment opportunity to qualified people with disabilities. We have a goal of having at least 7% of our workers as people with disabilities. The law says we must measure our progress towards this goal. To do this, we must ask applicants and employees if they have a disability or have ever had one. People can become disabled, so we need to ask this question at least every five years.
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