Lead Generation Specialist

POSITION OVERVIEW

We are looking for a motivated Lead Generation Specialist to join our team here at Canon Medical. The Lead Generation Specialist is responsible for creating a pipeline of potential new business opportunities by supporting customers in finding products, solutions, and services that best meet their needs. This role is instrumental in identifying and building relationships with potential customers, with a goal of introducing prospects to the internal sales representatives.

RESPONSIBILITIES

Collaborate with Senior Lead Generation Specialist to identify, attract, qualify, and convert qualified prospects to fill the sales funnel
Create a pipeline of, and facilitate initial conversations with, prospects within the Healthcare IT and Imaging Industry
Learn and understand the Enterprise Imaging and Advanced Visualization value proposition(s) and be able to effectively communicate the messaging/differentiators to prospective clients
Identify client's current pain points through a discovery and lead qualification process via phone and/or digital contact
Coordinate sales appointments with target prospects for the EI & AM sales teams to drive the sales pipeline and revenue growth
Conduct searches as directed, using sales enablement tools like Definitive to build prospect lists for facilities and key contacts
Use scripts/templates for warm and cold calls/emails/texts and other social media tools to identify contacts to drive awareness and meetings
Maintain accurate weekly reporting and document activities in (SFDC)
Actively keep up to date with industry news, and lead generation strategies

REQUIRED EDUCATION AND SKILLS

Bachelor's degree or equivalent work experience
2+ years of lead generation experience
Experience with or other CRM systems
Understanding of lead generation through social media
Familiarity with Enterprise Imaging in Healthcare Market (PACS, VNA Universal Viewers, DICOM, HL7 and Advanced Visualization) preferred

JOB COMPETENCIES

Adaptability/Flexibility - Adapts to change, is open to new ideas, takes on new responsibilities, handles pressure, adjusts plans to meet changing needs.
Results Focused - Targets and achieves results, sets challenging goals, prioritizes tasks, overcomes obstacles, accepts accountability, sets team standards and responsibilities, provides leadership/motivation.
Listening Skills - Listens attentively to others, asks clarifying questions, actively listens, stays open to other viewpoints, manages distractions and interruptions.
Autonomy/Self-Direction - Works well and achieves results with little or no supervision/general directions, internally motivated, finds and executes value-added activities and projects beyond assigned duties, maintains a suitable schedule/goals for self

COMPANY OVERVIEW

At Canon Medical Informatics (formerly Vital Images, Inc.), what we do matters. This is at the heart of every product we develop, every service we provide, and especially each member of our team. As part of Canon Medical Systems Corporation, we lead the industry with the latest health imaging informatics solutions. We improve the quality of patient care by developing innovative products that enable the exchange, analysis and storage of clinical information across health care enterprises and communities. Our products handle millions of medical images and health records a day across the world. Canon Medical Informatics experiences the best of both worlds with a dynamic and collaborative environment, casual culture, and agility of a mid-sized company, while having the support and resources of Canon Medical Systems Corporate, our parent company.

Our offices are based in Minnetonka, Minnesota; Waterloo, Ontario; Copenhagen, Denmark; The Netherlands; and Beijing, China. We value our team's innovation, enthusiasm, and dedication to help improve the lives of patients. Do you want to be part of a passionate team that believes what we do matters? Then a career with Canon Medical Informatics might be right for you.

COMPANY VALUES

Unity, Courage, Tenacity, Teamwork, and Excellence

WHAT WE OFFER YOU

Canon Medical Informatics offers a dynamic workplace, competitive compensation package, and room for learning and growth in our organization. This is an environment in which things move quickly and you'll have the opportunity to wear many hats. We have a casual dress code, offer flexible work hours and actively foster work-life balance, because anything else simply isn't sustainable. Our Minnetonka, MN office is located about 12 miles southwest of downtown Minneapolis. Our office is near several walking paths and restaurants that are a quick drive away. In our office of 175, we have on onsite deli, workout facility and weekly massages. Our team loves what we do and has fun doing it together. We look forward to receiving an application from you.

Canon Medical Informatics is an Equal Employment Opportunity and Affirmative Action employer. We do not discriminate based upon race, color, religion, national origin, gender, gender identity, sexual orientation, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics.