Job Description:
Essential skills: marketing & mixed media modeling & media mix modeling & attribution & campaign optimization & scoring & personalization & budget optimization & and Segmentation, SQL, Python
- Hands-on experience in Building, training, and deploying ML models along with strong Marketing domain and Use cases experience
- Should have worked on use cases like mixed media modeling, ad attribution, personalization, campaign optimization, lead scoring, budget optimization
- 10+ years of experience with 5+ in Machine Learning/Data Science
- Expertise in programming using Python
- Excellent communication skills
- Entrepreneurial attitude and spirit - should be able to think and build business use cases by analyzing data
- Expertise in Data Analysis using SQL
- Experience in ML techniques like Clustering, Classification, Regression
- Experience in working with Neural Networks
- Work experience in at least one of the Natural Language Processing/Computer Vision
- Hands-on experience in working with frameworks like Tensorflow, PyTorch, SkLearn
- Working knowledge of deploying ML models as REST APIs
- Working knowledge of Docker/Kubernetes
- Experience in working on Azure/AWS clouds
- Extremely superior communication skills
Lead Data Scientist - AD Tech