Donor Relations Specialist

Job Description ECU Health About ECU Health ECU Health is a mission-driven, 1,708-bed academic health care system serving more than 1.4 million people in 29 eastern North Carolina counties. The not-for-profit system is comprised of 13,000 team members, nine hospitals and a physician group that encompasses over 1,100 academic and community providers practicing in over 180 primary and specialty clinics located in more than 130 locations. The flagship ECU Health Medical Center, a Level I Trauma Center, and ECU Health Maynard Children's Hospital serve as the primary teaching hospitals for the Brody School of Medicine at East Carolina University. ECU Health and the Brody School of Medicine share a combined academic mission to improve the health and well-being of eastern North Carolina through patient care, education and research. Position Summary This position will assist the Director, Communications and Donor Relations in creating and executing philanthropic digital communications and donor relations strategies. The ECU Health Foundation digital donor relations strategy will drive engagement and a sense of community among our internal and external audiences, enhancing brand awareness and creating a better sense of understanding of the foundation's mission. Responsibilities Serve as project lead for the implementation of a redesigned website; maintain oversight of website by providing consistent updates and writing new content. Develop and implement Pardot (email marketing program) strategy as part of overall philanthropic communications and donor engagement. Develop and implement a comprehensive social media strategy to boost brand awareness. Create a content calendar and write content for use among all digital channels. (Web, social, email marketing, etc) in collaboration with the health care and health sciences development teams. Work in collaboration with CMN team to create and post digital content on their social media pages. Partner with ECU Health, ECU communications and ECU University Advancement to develop a library of stories (donor, patient, programs, and services) that can be used across all channels. Serve as lead Communications/Donor Relations project manager, assisting with the implementation and execution of project plans, when needed. Assist with the implementation of fundraising efforts related to online giving strategies, including email marketing, social media peer-to-peer campaigns, etc. Provide monthly reports on social media metrics and web analytics; Ensure alignment with achieving annual goals. Assist Director, Communications and Donor Relations with special projects as needed. Assist with events (virtual and in-person) as needed. Minimum Requirements Bachelor's degree (or higher) is required. Three to four years of professional experience required. General Statement It is the goal of ECU Health and its entities to employ the most qualified individual who best matches the requirements for the vacant position. Offers of employment are subject to successful completion of all pre-employment screenings, which may include an occupational health screening, criminal record check, education, reference, and licensure verification. We value diversity and are proud to be an equal opportunity employer. Decisions of employment are made based on business needs, job requirements and applicant's qualifications without regard to race, color, religion, gender, national origin, disability status, protected veteran status, genetic information and testing, family and medical leave, sexual orientation, gender identity or expression or any other status protected by law. We prohibit retaliation against individuals who bring forth any complaint, orally or in writing, to the employer, or against any individuals who assist or participate in the investigation of any complaint. Share: