Director of Marketing Analytics

JOB SUMMARY : The Analytics Director is a key leader in executing the Caesars Entertainment Strategic Analytics department mission of providing world class analytical support, delivering insights that drive profit, and being a reliable business partner for all operational areas including Gaming, Marketing, VIP (Casino) Marketing/Operations, and Hospitality (Hotel/ Food & Beverage/Retail/Conventions). They will oversee a team of analysts and or/managers, their development and priorities, and the efficiency, quality and reliability of the team s processes and analyses. KEY JOB FUNCTIONS : Become a trusted business partner to Senior leaders in the organization. Leverage these relationships to identify business opportunities; allocate resources against these opportunities while balancing efforts on recurring reports and ad-hoc analyses by taking into account business impact and other relevant factors. Take the responsibility for quality and timeliness of analyses and processes Conceptualize, conduct, and lead analyses that are objective, rigorous, insightful, and high-quality with recommendations to help the business improve profitability, operational processes, and customer service - e.g., identification and evaluation of revenue growth opportunities, resource optimization, optimal investment mix, competitive market dynamics, customer behavior, and pricing optimization. Ensure that presentations developed to communicate findings are suitable for distribution to senior management Assist business partners in developing their strategies and key initiatives. Develop and communicate ideas for initiatives to drive profit; foster creativity among team members to contribute to the pipeline of potential projects. Help business partners with implementation and evaluation of strategic projects Design and deliver reporting for operating departments to provide senior leaders visibility into trends and business performance drivers Drive the use of technology (e.g., SQL, R, Tableau, Google BigQuery, Python) to develop analytics and reporting tools; lead integration of new technologies and tools into the department s processes Work as a change agent to identify and execute improvements, including automation, that drive material efficiencies in processes and reporting Lead large-scale cross-Analytics team projects and share findings with relevant property and corporate stakeholders Drive training, on-boarding, and development of junior analysts in technical skills, tools & processes. Sustain a pipeline of talent who will maintain/raise the overall capabilities of the team and who will adhere to the desired behavioral tenets of the Analytics department. Mentor the junior staff and help them develop their critical thinking skills, analytical techniques, and business acumen. Serve as a visible leader of the Analytics department and make substantive contributions toward its goal of providing world-class analytics and substantial, measurable value to the organization. Champion honesty, integrity, and teamwork within the department REQUIRED QUALIFICATIONS Demonstrated business acumen for the Casino industry; ability to understand the broader context of analyses and to tailor recommendations accordingly Outstanding quantitative and analytical skills, with a track record of driving substantial, measurable business outcomes through well-structured and communicated analyses Advanced skills in SQL and ideally one or more of the following programming languages: R, VBA, SAS, Python, and experience in working with Google BigQuery. Experience in leading projects using web-based data visualization tools, such as Tableau or Microstrategy. Proficient in working with Microsoft Excel and PowerPoint Exceptional critical thinking, problem solving, and written and verbal communication skills. Comfort in articulating complex information and analyses to a variety of audiences and particularly to the highest levels of management. Ability to make recommendations to business partners and effectively influence decisions and strategies Strong interpersonal, communication and consensus building skills; able to develop and manage relationships with senior stakeholders and resolve conflicts in priorities among stakeholders consistent with the financial objectives and Caesars Strategic Architecture Ability to manage priorities for the team, and meet deadlines while consistently delivering consistently accurate and high-quality work Proven, superior leadership skills including project management, time management, coaching and innovation; ability to motivate the team and promote teamwork Ability to uphold and demonstrate the highest level of integrity PREFERRED QUALIFICATIONS 7+ years of professional work (or equivalent experience) Bachelor s degree from a top-tier program in one of the following areas: Finance, Marketing, Engineering, Economics, Mathematics/Statistics, Hotel Management, Business, or Data Science Graduate Degree in one of the following areas or in an equivalent technical field: Business, Economics, Mathematics/Statistics, Hotel Management Experience in the application of statistical analysis and test/control to the casino business Hyperion experience a plus Prior experience in the gaming/hospitality industry and experience in analytics Caesars Entertainment will engage in an interactive process and make reasonable accommodations, as required by law, for individuals with disabilities or to accommodate pregnancy, pregnancy-related conditions, or where a conflict exists between the position and an individuals religious beliefs or practices.The below statements are intended to describe the general nature and level of work being performed in this position. They are not intended to be construed as an exhaustive list of all responsibilities, duties and skills required of the position. The Company reserves the right to make changes to the job description whenever necessary. As a part of the new hire process, finalist candidates may required to complete a background check prior to an offer being extended, except where applicable law requires that such pre-employment screening occur post-offer. The Company is an equal opportunity employer and does not discriminate against employees or applicants based on race, color, national origin, sex, age over 40, religion, disability, sexual orientation, gender identity or expression, veteran status, marital status, or any other characteristic protected by law.The Analytics Director is a key leader in executing the Caesars Entertainment Strategic Analytics department mission of providing world class analytical support, delivering insights that drive profit, and being a reliable business partner for all operational areas including Gaming, Marketing, VIP (Casino) Marketing/Operations, and Hospitality (Hotel/ Food & Beverage/Retail/Conventions). They will oversee a team of analysts and or/managers, their development and priorities, and the efficiency, quality and reliability of the team s processes and analyses.