Change Leader

Springfield, Massachusetts

Ampcus Incorporated
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Change Leader

As the Technology Digital Marketing and Communications Lead for Corporate Technology, you will spearhead internal digital marketing campaigns to promote our technology solutions and initiatives to employees across various departments and locations. You will be instrumental in crafting compelling content, managing digital platforms, and enhancing internal brand awareness and engagement. Your expertise in technology and digital marketing will be pivotal in driving alignment and adoption of our technology solutions company-wide.

Impact

Digital Strategy Development: Develop and execute internal digital marketing strategies to promote technology solutions and initiatives, aligning with company objectives and values to foster employee engagement and adoption.

Content Creation: Create captivating content tailored to internal audiences, including intranet articles, newsletters, emails, and digital signage, effectively communicating technical concepts in a clear and engaging manner.

Campaign Management: Plan and execute internal digital campaigns across various channels, including company intranet, internal social media platforms, and email newsletters, to raise awareness and drive participation in technology initiatives.

SEO and SEM Optimization: Optimize internal digital content for search engines within the company intranet, ensuring easy discoverability of technology-related information and resources for employees.

Social Media Management: Manage Slack channels and employee communities to facilitate knowledge sharing, collaboration, and discussions around technology topics and initiatives.

Email Marketing: Develop and implement internal email marketing campaigns to keep employees informed about technology updates, training opportunities, and other relevant news, driving engagement and participation.

Analytics and Reporting: Monitor key performance indicators (KPIs) for internal digital campaigns and platforms, providing regular reports and insights to measure impact and effectiveness, and inform future strategies.

Brand Management: Uphold brand consistency and messaging guidelines across internal digital channels and communications, ensuring a cohesive and unified employee experience.

Required Skills:

Minimum of 8-10 years of experience in Marketing, Communications or related fields.

Experience leading large-scale campaigns for organizational transformations, technology implementations, or business process reengineering initiatives.

Experience working with cross-functional teams and diverse stakeholder groups

Bachelor's degree in Marketing, Communications, Information Technology, or a related field. Advanced degree preferred.

Proven experience in digital marketing, preferably in an internal communications or employee engagement role within a large organization.

Strong understanding of digital marketing principles and techniques, with a focus on internal audience engagement.

Proficiency in content creation, including writing, editing, and multimedia production, with the ability to tailor content for internal audiences.

Experience managing internal digital campaigns and platforms, with a track record of driving employee engagement and participation.

Excellent analytical skills and ability to interpret data to measure campaign effectiveness and inform decision-making.

Outstanding communication and interpersonal skills, with the ability to collaborate effectively with cross-functional teams and stakeholders.

Creative thinking and problem-solving abilities, with a passion for leveraging technology to enhance internal communications and engagement.

Bachelor's degree in Marketing

For more information please contact Priya Jagtap at (phone number removed) or (url removed)

Since 1995, iTech Solutions Inc., has been providing IT Consulting and Direct Hire Services to the Insurance, Financial, Communications, Manufacturing and Government sectors with local offices in Connecticut, Minnesota, Colorado, Massachusetts, Tennessee, North Carolina, and New Jersey / Pennsylvania area.

Our recruiting strategy is simple, if you want to find qualified IT professionals then use IT professionals to find them. So at iTech Solutions, our personnel are all career IT professionals with a wide range of IT experience. We can honestly say our staff understands the technologies, the complexities of finding and selecting the appropriate personnel and the pressures of running successful IT projects.

Employer will not sponsor applicants for any employment visas, at hiring or in the future, including but not limited to H-1B visas. Corp-to-Corp or subcontract personnel will not be considered for this position.

Date Posted: 16 May 2024
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